Mission
Broadway Sacramento is committed to the presentation of quality theatrical productions to enrich the cultural life of the City of Sacramento, the State of California and the United States. The goals of the organization are to preserve and expand the American musical theatre as an art form by educating new audiences and nurturing aspiring artists.
Ruling year
1964
Principal Officer
Mr. Richard Lewis
Artistic Director & COO
Scott Klier
Main address
1510 J St
Sacramento, CA 95814 USA
Formerly known as
Sacramento Light Opera Association
California Musical Theatre
EIN
95-1744392
Cause area (NTEE code)
Theater (A65)
IRS filing requirement
This organization is required to file an IRS Form 990 or 990-EZ.
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Communication
Programs and results
What we aim to solve
Recent research has shown that live theatre exposure and education afford valuable benefits to kids who participate. Specifically, at-risk students exposed to live theatre tend to display higher levels of empathy, higher rates of school attendance, better test scores, improved communication skills & reading comprehension, higher self-esteem, improved attitudes, and use teamwork more to accomplish big goals. Broadway Sacramento improves the lives of Sacramento area children through our Arts Alive program by introducing them to live musical theatre and encouraging aspiring artists to follow their dreams. Exposure to high-quality performing arts can also be the catalyst for a student’s involvement in performing arts programs at their school or in their community.
Our programs
What are the organization's current programs, how do they measure success, and who do the programs serve?
Music Circus
Broadway Sacramento's signature program is Broadway At Music Circus, an eight-week series of summer stock musicals. In operation since 1951, Broadway At Music Circus integrates the best local talent with top actors, directors and designers from Broadway and around the nation. Productions are under Broadway Sacramento's exclusive artistic control. Broadway At Music Circus is "in-the-round,” a configuration that demands innovative staging. Performers and set pieces enter and exit via the aisles, and scenes are often staged in the aisles. The entire theatre becomes the performance space. None of the 2,200 seats are farther than 60 feet from the stage, providing excellent viewing and a sense of intimacy appreciated by performers and patrons alike. Broadway At Music Circus requires exceptional logistical coordination; at any time during the season, two shows are in rehearsal and one in performance. In support of its productions, Broadway Sacramento hires more than 500 seasonal and/or temporary personnel each summer: actors, singers and dancers; directors and choreographers; rehearsal pianists, pit musicians and musical directors; scenic designers, carpenters and painters; costumers, dressers, drapers and stitchers; stagehands, concessionaires and maintenance personnel; arts educators and sign-language interpreters. In addition, volunteers contribute more than 25,000 hours, primarily in clerical and hospitality functions, but also in technical and administrative jobs.
ArtsAlive!
Held at Broadway Sacramento's Broadway At Music Circus, ArtsAlive! introduces underserved segments of the community to the wonders of musical theatre. About 75 percent of participants are young people who would not otherwise be able to attend a professional performance. ArtsAlive! is not just another "ticket give-away” but an integrated theatre experience. Before the theatre is open, guests are met by Broadway Sacramento staff and volunteers who help with wheelchairs and other special needs and distribute complimentary concessions coupons. A teaching artist welcomes the guests and orients them to the surroundings – stage, turntable, lighting grid, orchestra pit, etc. – and introduces an actor from the cast for a discussion and question-and-answer session. Then the main event: a professional musical with Broadway-caliber performers, a full orchestra and outstanding production values. After the show, staff and volunteers assist with the guests’ departure.
Assisted Arts
Broadway Sacramento provides open-captioned, sign interpreted, and audio described performances for each of our Broadway On Tour and Broadway At Music Circus shows. Also, many performances offer a tactile experience to give those with vision impairments the chance to interact with sets, props, and costumes before the show. Broadway Sacramento seeks to make the magic of theatre available to all audiences.
Internship Program
Broadway Sacramento's summer internship program gives college and high school students the chance to work alongside theatre professionals on Broadway At Music Circus shows while earning college credit. Interns work in costuming, production, stage management, and sound to bring together one-of-a-kind musical performances. Throughout the internship, students attend special talks with professionals. Many interns go on to work at respected theatres throughout the country.
Community Night
Community Night brings 1,000 children and families to Broadway At Music Circus for a special dress rehearsal of one show each season. Broadway Sacramento works with local organizations like Big Brothers Big Sisters, Center for Fathers and Families, and Stanford Youth Solutions to connect with underrepresented members of the community. Complete with a special Q & A, study guides, and popcorn, many of these children were watching live theatre for the first time.
Where we work
Awards
Rosetta LeNoire Award 1998
Actors' Equity Associaton
Affiliations & memberships
National Alliance for Musical Theatres - Voting Member 1985
League of American Theatres and Producers - Full Voting Member 1951
Independent Presenters Network - Voting Member 1997
Americans for the Arts 2002
Actor's Equity Association 1951
External reviews
Charting impact
Five powerful questions that require reflection about what really matters - results.
What is the organization aiming to accomplish?
Broadway Sacramento is committed to the presentation of quality theatrical productions to enrich the cultural life of the Greater Sacramento Region, the State of California, the United States and the international community. The goals are to preserve and expand the American musical theatre as an art form by educating new audiences and nurturing aspiring artists.
What are the organization's key strategies for making this happen?
Broadway Sacramento seeks to fulfill its mission promise in the following three ways: 1) programming; 2) education; and 3) community outreach and engagement. Broadway Sacramento's programming is encompassed in two seasonal offerings: Fall/Winter/Spring's Broadway On Tour season of six presented national touring companies of Broadway-originated or Broadway-bound productions; and Summer's Sacramento Broadway At Music Circus season, consisting of five to six self-produced musicals staged in-the-round in Broadway Sacramento's theatre. Both seasons feature professional, Broadway-veteran talent, on and off stage; incorporate the most cutting-edge technologies in live entertainment; and strive to both entertain and enlighten with a wide variety of titles that range from the gold standards of the American musical theatre to the latest additions to the Broadway canon. The organization's education efforts are spearheaded under the Broadway Sacramento Academy banner, and include classes and workshops for children, teens, and adults in dance, acting, vocal performance, musical composition, playwriting, dramaturgy and audition technique. The Academy's long-standing internship program provides an opportunity for high school seniors and college-aged students to fully immerse themselves in the backstage operations of Broadway At Music Circus, make contacts with established professionals and hone skills with hands-on experience. Broadway Sacramento's commitment to community outreach and engagement is evidenced in their Arts Alive program, which creates theatre-going opportunities for youth and under-served audiences. In addition, Broadway Sacramento has prioritized accessibility for their sight and hearing-impaired audiences with open captioning, narrative description services and sign interpreted performances.
What are the organization's capabilities for doing this?
2020 marks Broadway Sacramento's 70th anniversary season of Broadway At Music Circus and 30th anniversary season of Broadway On Tour. That legacy is shepherded by a 17-member Board of Directors, each of whom is an established business and/or community leader. The organization is helmed by its President and CEO, a 40+ year veteran in theatrical management, who oversees a senior staff of 8 and full-time support staff of over 20 industry-leading professionals. The organization has also fostered strong relationships with its labor union partners, including Actors' Equity Association (AEA); Stage Directors and Choreographers Society (SDC); the International Association of Theatrical Stage Employees (IATSE); the American Federation of Musicians (AFM); and Theatrical Wardrobe Union (TWU).
How will they know if they are making progress?
Financial statements, updating and forecasting earned revenue (Subscription and single ticket sales), contributed revenue (Corporate and individual donations), and production and administrative expense are generated and reviewed monthly by the Broadway Sacramento board and staff. Adjustments are made when necessary to counter missed revenue projections. Marketing research is also conducted annually to guage audience satisfaction and evaluate potential titles for future programming.
What have they accomplished so far and what's next?
Broadway Sacramento maintains an average of 250,000 tickets sold annually, with 20,000 patrons subscribing to one or both seasons. Individual donor support has grown substantially over recent years, and corporate support has also improved in part due to season, show and annual gala fundraiser sponsorships. Broadway Sacramento's Education programs serve an estimated 2,000 children and adults each year.<br/><br/>Future goals for Broadway Sacramento include increasing subscription and single ticket sales for its summer Broadway At Music Circus season; enhancing artistic quality with additional rehearsal time allocated to each self-produced project; acquiring equipment and systems upgrades for its production and facility operations departments to ensure safety and peak performance; increasing overall community awareness of its non-profit status; and broadening outreach to underserved youth through its Arts Alive and Education classes and workshops.
How we listen
Seeking feedback from people served makes programs more responsive and effective. Here’s how this organization is listening.
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How is the organization collecting feedback?
We regularly collect feedback through: electronic surveys (by email, tablet, etc.), paper surveys, case management notes, suggestion box/email.
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How is the organization using feedback?
We use feedback to: to identify and remedy poor client service experiences, to identify bright spots and enhance positive service experiences, to make fundamental changes to our programs and/or operations, to inform the development of new programs/projects, to identify where we are less inclusive or equitable across demographic groups, to strengthen relationships with the people we serve.
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With whom is the organization sharing feedback?
We share feedback with: the people we serve, our staff, our board, our funders, our community partners.
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What challenges does the organization face when collecting feedback?
It is difficult to: staff find it hard to prioritize feedback collection and review due to lack of time, it is difficult to identify actionable feedback.
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What significant change resulted from feedback
We poll our patrons annually to determine what shows to bring to Broadway At Music Circus.
Financials
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Operations
The people, governance practices, and partners that make the organization tick.
Connect with nonprofit leaders
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Connect with nonprofit leaders
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- Analyze a variety of pre-calculated financial metrics
- Access beautifully interactive analysis and comparison tools
- Compare nonprofit financials to similar organizations
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Broadway Sacramento
Board of directorsas of 4/29/2020
Donna Kaylor
Pfizer
Term: 2020 - 2023
Phillip Gibbons
Phillip E. Gibbons, Inc.
Richard Lewis
California Musical Theatre
Margaret Kane
Kane Bank Services
Josh Hart
Wells Fargo Northern CA Business Banking
Steve Kyriakis
Arts Patron
Robin Bevier
Law Offices of Robin C. Bevier
Todd Bryan
Arts Patron
Jacqueline Calkin Bagatelos
Calkin & Boudreaux Dermatology
Marty Steiner
Hefner Law
Michael Ueltzen
EisnerAmper
Jennifer Davidson
SMUD
David Butler
Advocacy & Management Group, Inc
Khaim Morton
Sac Metro Chamber
Michael Wagener
Marquee Media
Bill Johall
Kitchell
Allan Robin
New York Life
Scott Robertson
Tri Counties Bank
Board leadership practices
GuideStar worked with BoardSource, the national leader in nonprofit board leadership and governance, to create this section.
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Board orientation and education
Does the board conduct a formal orientation for new board members and require all board members to sign a written agreement regarding their roles, responsibilities, and expectations? Yes -
CEO oversight
Has the board conducted a formal, written assessment of the chief executive within the past year ? Yes -
Ethics and transparency
Have the board and senior staff reviewed the conflict-of-interest policy and completed and signed disclosure statements in the past year? Yes -
Board composition
Does the board ensure an inclusive board member recruitment process that results in diversity of thought and leadership? Yes -
Board performance
Has the board conducted a formal, written self-assessment of its performance within the past three years? No
Organizational demographics
Who works and leads organizations that serve our diverse communities? GuideStar partnered on this section with CHANGE Philanthropy and Equity in the Center.
Leadership
The organization's leader identifies as:
The organization's co-leader identifies as:
No data
Race & ethnicity
Gender identity
Sexual orientation
Disability
No data
Equity strategies
Last updated: 11/19/2019Policies and practices developed in partnership with Equity in the Center, a project that works to shift mindsets, practices, and systems within the social sector to increase racial equity. Learn more
- We review compensation data across the organization (and by staff levels) to identify disparities by race.
- We ask team members to identify racial disparities in their programs and / or portfolios.
- We employ non-traditional ways of gathering feedback on programs and trainings, which may include interviews, roundtables, and external reviews with/by community stakeholders.
- We have long-term strategic plans and measurable goals for creating a culture such that one’s race identity has no influence on how they fare within the organization.
- We use a vetting process to identify vendors and partners that share our commitment to race equity.
- We have a promotion process that anticipates and mitigates implicit and explicit biases about people of color serving in leadership positions.
- We seek individuals from various race backgrounds for board and executive director/CEO positions within our organization.
- We have community representation at the board level, either on the board itself or through a community advisory board.
- We help senior leadership understand how to be inclusive leaders with learning approaches that emphasize reflection, iteration, and adaptability.
- We engage everyone, from the board to staff levels of the organization, in race equity work and ensure that individuals understand their roles in creating culture such that one’s race identity has no influence on how they fare within the organization.
Keywords
theatre, internship, music, dance, arts, education
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