Cru / Campus Crusade for Christ HQ
Cru is a caring community passionate about connecting people to Jesus Christ
Programs and results
What we aim to solve
Working closely with other Christian ministries and churches, we are trusting God to advance His Kingdom rapidly, using methods where the fruit of ministry keeps going and multiplies.That involves signifIcant ownership of the Great Commission by people who respond and grow in faith—on campuses, in villages and cities, etc. So we are focusing not just on evangelism, but on discipleship and leadership development as well. We want to accomplish the most long-lasting good with every resource God gives us.
Our programs
What are the organization's current programs, how do they measure success, and who do the programs serve?
Campus
Helping students come to know Jesus, grow in their faith and then go to the world to tell others about God’s love.
City
Kingdom citizens advancing the mission of Jesus for the well-being of the city.
Athletes in Action
A Christ follower on every team, in every sport and in every country.
FamilyLife
Equipping couples with practical, scripture-based approaches to real-world issues through conferences, broadcasts, and resources.
Jesus Film Project®
Helping to provide media tools, training, strategies and resources for abundant follow through evangelism in every needed language.
Cru Military
Bringing hope and resources to the military worldwide.
Inner City
Mobilizing urban churches to meet physical and spiritual needs in the inner city.
UNTO ( formerly Global Aid Network GAiN)
Helping address tangible needs in areas of poverty and despair and provides hope through evangelistic outreach.
Josh McDowell Ministry
Serve others until the world hears that Jesus is God, the Bible is true, and that God is passionate about relationships with each person.
The Impact Movement
A partnering ministry building spiritual movements within the African-American community and among people of African descent worldwide.
High School
Reaching the students and faculty on the world's high school campuses.
Faculty Commons (Faculty & Graduates)
That every student will know professors who follow Christ and each campus will have faculty who point students and colleagues to Jesus.
Christian Embassy
Reaching government and diplomatic leaders in Washington, D.C. and New York City
Global
Cru provides ministry and financial assistance to associated ministries serving in virtually every major country, representing most of the world’s population.
The Cru Foundation
Empowering you through gift planning and estate design.
Bright Media Foundation
Helping people see God the way Bill Bright saw God, so they can see God do what Bill Bright saw God do.
CrossRoads
A character-based educational strategy dedicated to helping communities around the world discover the hope, life, and truth of Jesus Christ in the midst of devastating social crises like HIV/AIDS.
StoryRunners
Planting churches among unreached people groups by the power of God's word in form of Bible stories.
NewLife Resources
Serving churches and ministering to Christians with tools for building effective ministry.
Medical Strategic Network
A partnering ministry with Cru that equips medical professionals to strategically penetrate their spheres of influence with the gospel.
Momentum Europe (International)
Raising up prayer, partners and resources to help ignite and resource spiritual awakening in Europe.
Where we work
Affiliations & memberships
Evangelical Council of Financial Accountability - Member
External reviews

Videos
Goals & Strategy
Learn about the organization's key goals, strategies, capabilities, and progress.
Charting impact
Four powerful questions that require reflection about what really matters - results.
What is the organization aiming to accomplish?
To provide every person in the world the opportunity to hear the good news of Jesus and an opportunity respond to God's offer of a relationship with them.
To mobilize 10 Million followers of Jesus to active participation in communicating this good news in word and deed.
What are the organization's key strategies for making this happen?
a. To develop movements among the students of the world.
b. To develop active gospel initiatives among leaders in the world's major cities.
c. To partner with hundreds of thousands of churches around the world as they reach their villages and neighborhoods.
d. To leverage digital opportunities to share the gospel and mobilize followers of Jesus.
What are the organization's capabilities for doing this?
16,000 staff worldwide in 150+ nations
Active digital presence in 200+ nations
Over a million active partners
50,000+ people daily connecting digitally
What have they accomplished so far and what's next?
Updates regarding progress in accomplishing our mission and recent stories of God's faithfulness are available on our website https://www.cru.org/ and in our Annual Report.
Financials
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Operations
The people, governance practices, and partners that make the organization tick.
Connect with nonprofit leaders
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Connect with nonprofit leaders
SubscribeBuild relationships with key people who manage and lead nonprofit organizations with GuideStar Pro. Try a low commitment monthly plan today.
- Analyze a variety of pre-calculated financial metrics
- Access beautifully interactive analysis and comparison tools
- Compare nonprofit financials to similar organizations
Want to see how you can enhance your nonprofit research and unlock more insights? Learn More about GuideStar Pro.
Cru / Campus Crusade for Christ
Board of directorsas of 07/12/2021
R. Barry Cannada
Partner, Butler, Snow, O'Mara, Stevens & Cannada, PLLC; President, G&S Enterprises, Inc.
John D. Beckett
The Beckett Companies
Stephen B. Douglass
Campus Crusade for Christ International/Cru
Jacoba Langerak
ACCELAcore
Jeffrey A. Leimgruber
J.A. Leimgruber Consulting, LLC
Andrew I. Liuson
Cityland Development Corporation
Crawford W. Loritts, Jr.
Fellowship Bible Church
C. Kemmons Wilson, Jr.
Kemmons Wilson Companies
Board leadership practices
GuideStar worked with BoardSource, the national leader in nonprofit board leadership and governance, to create this section.
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Board orientation and education
Does the board conduct a formal orientation for new board members and require all board members to sign a written agreement regarding their roles, responsibilities, and expectations? Yes -
CEO oversight
Has the board conducted a formal, written assessment of the chief executive within the past year ? Yes -
Ethics and transparency
Have the board and senior staff reviewed the conflict-of-interest policy and completed and signed disclosure statements in the past year? Yes -
Board composition
Does the board ensure an inclusive board member recruitment process that results in diversity of thought and leadership? Yes -
Board performance
Has the board conducted a formal, written self-assessment of its performance within the past three years? Yes