Safe in Harms Way Foundation Inc
"Empowering Transformative Healing: Safe In Harm's Way Envisions a Future Where Every Unique Survivor Thrives"
Safe in Harms Way Foundation Inc
EIN: 85-4210690
Programs and results
Reports and documents
Download annual reportsWhat we aim to solve
Every month, 300,000 survivors cannot access shelter services due to overcrowding and funding. Safe In Harm's Way sees the urgent necessity for accessible, and free or low-cost trauma-informed solutions. We envision a world where SURVIVORS RECOGNIZE feelings in their relationships as the red flags of abuse, effortlessly communicate, access resources, and embark on a journey of healing without financial or logistical barriers. By nurturing diversity with embedded safety mechanisms, we provide a sanctuary where survivors explore their healing process in privacy and security. We solve the problem with online trauma-informed resources for domestic violence by eliminating the disparities in transportation, mobility, and economics, targeting historically marginalized survivors with diverse solutions, providing community, safety, and healing. In a whole-person survivor, children, and pet approach, we also train co-workers, front-line responders, family, and friends in abuse dynamics.
Our programs
What are the organization's current programs, how do they measure success, and who do the programs serve?
Hidden Gems In Covid
ENGAGEMENT: Direct to Survivors, highlighting geographies with marginalized communities facing economic disparities and historical racial, ethnic, or LGBTQIA+ inequalities.
BOLD SOLUTIONS TO THE BIGGEST PROBLEMS:
TEST MARKET IN MISSOURI- ST. LOUIS, AND THEN KANSAS
APP
ONLINE VIDEO
SOCIAL PAGE
SUPPORTING WEB PAGE
Why is this work relevant for Safe In Harm’s Way Mission, Executive Direction, and Core Values:
Hidden Gems is relevant for direct because our insights and research in the domestic violence space allowed us to understand the extreme isolation of sheltering in place. To reach our most marginalized survivors AND NOW ANY SURVIVOR, by directly engage domestic violence victims and survivors who previously were not accessing the resources they needed.
Goal:
Increase by 90% access to our services and interactions with new users
Outcome:
*520% Increase in our services and interactions with new users
Tools and Resources Campaign
ENGAGEMENT: Direct to Survivors, highlighting geographies with marginalized communities facing economic disparities and historical racial, ethnic, or LGBTQIA+ inequalities.
BOLD SOLUTIONS TO THE BIGGEST PROBLEMS:
APP
ONLINE VIDEO
SOCIAL PAGE
SUPPORTING WEB PAGE
Why is this work relevant for Safe In Harm’s Way Mission, Executive Direction, and Core Values:
Our insights and research in the domestic violence space allowed us to directly engage domestic violence victims and survivors who previously were not accessing the resources they needed. Through our creative executions we were able to start a new conversation around abusive relationships and give our target population access to a one-stop curated website compiled of links and tools associated with their immediate situation—a comprehensive tool never before available to victims.
Goal:
10% increase in likes/follows
110% increase in interactions/followers
75% increase in new users
Outcomes: 14%, 300%, 285% increases respectively
We Are Here Campaign
ENGAGEMENT: Direct to Survivors, highlighting geographies with marginalized communities facing economic disparities and historical racial, ethnic, or LGBTQIA+ inequalities.
BOLD SOLUTIONS TO THE BIGGEST PROBLEMS:
APP
ONLINE VIDEO
SOCIAL PAGE
SUPPORTING WEB PAGE
Why is this work relevant for Safe In Harm’s Way Mission, Executive Direction, and Core Values:
Our insights and research from test marketing in Missouri, proved that using Out Of Home media could drastically and dramatically increase utilization of services and referrals by advocates to Safe In Harm’s Way.
We also realized that by expanding our market, Safe In Harm’s Way could be used as an online tool to meet the monthly 300,000 unmet needs across the United States, and addressing the over 10MM online searches every month for domestic violence services.
The biggest surprise was finding out that people in shelters could ALSO use our online services as an adjunct to services.
Goals and Outcomes exceed all measures.
Love Me Not: Overall Billboard Feb 2022, November 2022, March 2023 (and Counting!) Campaign
ENGAGEMENT: Direct to Survivors, highlighting geographies with marginalized communities facing economic disparities and historical racial, ethnic, or LGBTQIA+ inequalities.
BOLD SOLUTIONS TO THE BIGGEST PROBLEMS:
APP
ONLINE VIDEO
SOCIAL PAGE
SUPPORTING WEB PAGE
FIRST-IN-CLASS & DIVERSITY MICRO-SITE
Why is this work relevant for Safe In Harm’s Way Mission, Executive Direction, and Core Values:
Research in the domestic violence allowed us to directly engage domestic violence victims and survivors who previously were not accessing the resources they needed. Through our creative executions we were able to start new conversations around abusive relationships and give our target population access to a one-stop curated website compiled of links and tools associated with their immediate situation—a comprehensive tool never before available to victims.
Outcome: Increased viewership and traffic to DomesticShelters.org and Safe in Harm’s Way by over 415%,
638M impressions, & 15,000 users.
Uninterrupted Stories Campaign
ENGAGEMENT: Direct to Survivors, via a massive social media campaign on Instagram. Highlighting women from marginalized communities facing economic disparities and historical racial, ethnic, or LGBTQIA+ inequalities.
BOLD SOLUTIONS TO THE BIGGEST PROBLEMS:
APP
ONLINE VIDEO
SOCIAL PAGE
SUPPORTING WEB PAGE
Why is this work relevant for Safe In Harm’s Way Mission, Executive Direction, and Core Values:
This campaign uses Instagram stories in a unique way to directly target communities, policy makers and opinion leaders with power to break the cycle of domestic abuse and motivate others to contribute in tangible ways through education and donations. We highlighted women from marginalized communities facing economic disparity and historical racial, ethnic, or LGBTQIA+ inequalities. Using storytelling from family and friends, we used art and poetry to engage community, front-line responders, employers, and the collegiate Greek System.
Outcomes: 4378% increase in access to services.
Where we work
Awards
Outstanding Organization of the Year Purple Ribbon Award 2020
Domestic Shelters.org
Outstanding Organization of the Year Purple Ribbon Award 2021
Domestic Shelters.org
Affiliations & memberships
MM+M Data and Analytics National Award 2022
Outstanding Organization of the Year Purple Ribbon Award from DomesticShelters.org 2021
Outstanding Organization of the Year Purple Ribbon Award from DomesticShelters.org 2022
Videos
Our results
How does this organization measure their results? It's a hard question but an important one.
Evaluation documents
Download evaluation reportsNumber of requests for advocate products or information, including downloads or page views of online material
This metric is no longer tracked.Totals By Year
Related Program
Hidden Gems In Covid
Type of Metric
Output - describing our activities and reach
Direction of Success
Increasing
Context Notes
2020 Campaign: Direct to Survivors, highlighting geographies w/ marginalized communities facing economic disparities and historical racial, ethnic, or LGBTQIA+ inequalities. 520% increase in requests
Number of groups/individuals benefiting from tools/resources/education materials provided
This metric is no longer tracked.Totals By Year
Related Program
Love Me Not: Overall Billboard Feb 2022, November 2022, March 2023 (and Counting!) Campaign
Type of Metric
Outcome - describing the effects on people or issues
Direction of Success
Increasing
Context Notes
The campaign has successfully acted as a bridge to safety and healing for approximately 15k users (and counting) since launch. 415%, 638 million impressions 15k users 4.9 excellent rating (5.0 scale)
Number of groups brought together in a coalition/alliance/partnership
This metric is no longer tracked.Totals By Year
Population(s) Served
Ethnic and racial groups, Families, Women and girls, Heterosexuals, LGBTQ people
Type of Metric
Outcome - describing the effects on people or issues
Direction of Success
Increasing
Context Notes
FREE smartphone app which is the ONLY court-admissible evidence collection system in the country. Allowing the most marginalized community members to safely/personally document abuse.
Number of accolades/recognition received from third-party organizations
This metric is no longer tracked.Totals By Year
Type of Metric
Output - describing our activities and reach
Direction of Success
Increasing
Context Notes
Two-time Manny Winner for Love Me Not & Uninterrupted Stories Campaigns. Gold Winner for Data and Analytics for The Last I'm Sorry Campaign at MM+M Awards. Purple Ribbon Awards from DS.org.
Number of job skills training courses/workshops conducted
This metric is no longer tracked.Totals By Year
Related Program
We Are Here Campaign
Type of Metric
Output - describing our activities and reach
Direction of Success
Increasing
Context Notes
Eliminating the disparities in transportation, mobility, and economics, targeting training for co-workers, front-line responders, family, and friends about abuse dynamics, and solutions for survivors
Our Sustainable Development Goals
Learn more about Sustainable Development Goals.
Goals & Strategy
Reports and documents
Download strategic planLearn about the organization's key goals, strategies, capabilities, and progress.
Charting impact
Four powerful questions that require reflection about what really matters - results.
What is the organization aiming to accomplish?
Safe In Harm's Way is built by survivors, for survivors of domestic violence. Our bold, diverse, and inclusive Team and Board have lived through abuse, and thrived to create unique and diverse online services to survivor's biggest problems. We meet the greatest needs for historically marginalized communities with limited and difficult access concerns, addressing disparities in economics, court systems, transportation, and limited public awareness to unique dilemmas survivors face in gaining access to services, and ease of communication.
Let us be big and bold here- we don't just raise awareness of domestic violence; we actually provide free immediate and actionable unique solutions based on how survivors identify. Our whole-person approach includes children and pets.
We then turn and ensure employers, judges/lawyers/police/advocates, friends, and family understand the diverse disparities faced, and train them on trauma-informed best practice for interactions and support.
Recent "Love Me Not" campaigns have increased easy access to services by 415%, and successfully acted as a bridge to safety and healing for approximately 15k users (and counting) since launch.
Our unique and first-in-kind services brings safety, health, and community, (lessening shame and silence which keeps people from seeking help) to each person's unique identification and situations with eye-opening stories, public database of abuser conviction records, technology via apps with built in safety features, therapy, and online affinity groups. This ensures anytime, easy, and safe access in the peaceful and quiet moments without abusers, negating transportation/mobility problems, abuser power and control, and the economic issues affecting access to care.
We stand as architects of change, amplifying the voices of survivors by addressing the intricate web of emotions entwined with unhealthy relationships. Our values encompass a sanctuary where feelings find validation, where emotions find expression, and where healing begins. All corporate and advocacy partners must recognize the nuances present in healing and be diverse, equitable, and inclusive in creating change and connection for survivors, their children, and pets.
What are the organization's key strategies for making this happen?
Challenges abound, and we pivot:
*Finding the right information in a trauma-informed, survivor-centric way can be over-whelming and confusing for survivors, their children, and pets seeking help, especially when overcoming inequities and limited access. Safe In Harm's Way fills that gap with community-focused US resources (5% worldwide training), and collaborating partners to expand solutions.
*The pandemic heightened survivor's isolation and stalking. Tools and Resources began our billboards initiatives. *Abuser can’t stop what someone sees while driving, so their power and control is diminished.
*Our online-based utilization increased during Covid and measurements showed robust outcomes of 520% increases to our services, while stagnant/traditional services provided by others decreased.
*Identifying as a survivor is even difficult. Surveying domestic violence "market resources", we discovered battered/bruised white women; and limited solutions. Excluding unique and racially diverse people, means deflection of ‘Well, at least I’m not that bad” or ensured marginalized and ostracised survivors. "Love Me Not Campaign" was born here to encompass feelings, providing solutions via everyone's common theme of fear.
*Writing books, while contributing to books recognizing the comorbid conditions of diverse survivors with unique needs, is our pivot to reach every age and demographic- achieving best-seller status instantly!
*Managing a Facebook group directly working with people of color expanded our community and negated racial inequities.
*Housing changes fueled our online service offerings, determined to have a consistency of coverage(42:06mark), so that no matter where a survivor moves, we are there.
*Our Founder is everywhere! Creating our own radio show, podcasts (racially/diverse/opportunities), magazines, and training judges, employers, and advocates, increasing survivor's trauma-informed allies.
*Clear pathways exist for community to influence and shape Safe In Harm's Way.
*Our private Facebook Group #SMARTWarriors(Social Media Action Response Team) where survivors, co-workers, advocates, family, and friends can safely share news, policy, ideas; decreasing isolation and shame, which we know keeps people from accessing help. Our diverse and unique #SMARTWarriors then share our content, tapping into their network; negating racial, identifying, and transportation disparities because people consume information best from those who affirm their identity.
*Our Chorus of Voices Campaigns", take survivors and allows them to share their stories publically to our community, and across the US. Storytelling saves lives, and reaches audiences which reflect our community, so that they can more easily access and participate in our services.
*Our website design highlights one survivor's journey, along with her daughter's perspective in its most raw and unfiltered/non-edited, allowing community to interact and be seen in their most vulnerable, too.
What are the organization's capabilities for doing this?
Safe In Harm's Way believes in diversity's superpower on any team. With an eye on our ten-year plan, our Team/Board exceeds expectations with a depth of skills, and knowledge; representing our amazing growth and expansion of services year over year.
Built by survivors for survivors, our healing-tapestries are also unique with trauma's common threads weaved between us, and abilities puzzle-pieced together with consistent reflection upon solutions for our community's disparities and inequities, plus representing the life-and-death moments of those we serve.
Board Advisor, Jessica McClellan's nonprofit history, and three-pronged mission, compliments our services, elevating each organization's stellar outcomes; as she personally serves to eliminate period poverty within her own non-profit.
We welcome Greg Russell's tech knowledge, ensuring services reach survivors without interruption. Sheri Kurdahul manages CRM implementation, marketing, website, and donor/survivor relations.
Our Board VP, Vince Miller, connects us to the people and businesses we can partner with to achieve our wildest dreams and goals for survivors. Board Secretary, Kim Ring's corporate requisite knowledge secures our contractor relationships, monitors indicators of community change, publishes our formal and informal studies, documents our lengthy and proven track record negating disparities within marginalized survivor's unique needs, plus uses inclusivity to determine accurate language utilization, targeting identified economic and geographical communities.
Dr. Tony Meiners, ensures the unique LGBTQIA+ needs are met with compassion and detail. Danielle Smith represents our impact and influence for the trans community.
Board member emeritus , Kathleen Hammond's, analyses of behaviors requires trauma-informed delivery of care remains intact. Julia Hampton, CPA, audits all financials and ensures transparency and compliance.
Mary Beane is our Culture Brand Manager, ensuring consistency in community interactions, equality of voice, reach, and frequency.
Caroline Markel Hammond, Founder and CEO, uses her leadership to weave us together, responsible for every corporate/in-kind relationship created to fund efforts present and future, consistently prioritizing diverse contractors
Our partnership with Neon, an IPG-Health Company, is the binding glue which brings our goals and strategies to life for survivors, their children, and pets. This unique and ongoing partnership, with their globally recognized and award-winning reputation, ensures our campaign exceed all metrics, expand our reach, and will evolve for years to come.
Our corporate partnerships are vetted as inclusive and diverse, and offer to fund our initiatives with affiliate relationships. We are proud to partner with female-founded BOXT, VictimsVoice, JoinDeleteMe.com, and Bucklebury for continued sustainability.
Our newest partner Ohana Link Purple, expands our reach into shelters via a secure app.
What have they accomplished so far and what's next?
Project "Outcomes and Resources Review" encompass every initiative. This includes, implementation timelines, our ability to transform individuals/families, achieving substantive improvement in well-being, market strategy and goals. It's consistent reflection, and stellar data collection on outcomes, which is Safe In Harm's Way commitment to transparency.
We are most proud of our Founder's foresight to ensure our entire organization is designed to reach the greatest needs for communities historically marginalized facing court system, transportation, mobility, and economic burden disparities of $3.6Trillion(2018 data/post-covid-not-released). This transforms the ability of individuals and families to heal.
Our use of out of home media is the great equalizing way to reach our community. Eliminating isolation by abusers, and being able to walk, drive, cab, busride, pump gas, and organically discover our online platform for easy access to our bold solutions for their biggest problems. Most importantly, this ensures our ability to eliminate the economic disparities that run within transportation, and mobility problems.
We look through resources, firsthand experiences, and talk with domestic shelters around the country. We embrace their perspectives and try to capture the truth of what they were going through, so we can ensure our solutions are ever-evolving and meeting specific and unique needs for historically marginalized communities based on race, identification, geography, or language skills.
Please read our attached files for every Campaign development, measurement, and outcomes data. Highlights are listed here:
*"Love Me Not" campaign. It's three campaigns (and decades long commitment) with first-in-kind, and only micro-site specifically created to meet the exact needs of diverse and marginalized communities based on their own identity choice. TheLastImSorry.com is designed to meet the unique needs of men, women, people of color, LGBTQIA+ community, English as a second language, disabled and medically-compromised people with immediate and actionable steps in their greatest time of need. Layering in two built-in safety features allows our most at-risk community to communicate safely, lessening stalking and isolation inflicted by abusers.
*We recognize that our community has specific/unique transportation, housing, and mobility issues. Consequently, we target bus/train stations, gas pumps, historical indigenous communities, and high-traffic areas, eliminating the inequities currently experienced with limited and difficult access to solutions for our most-marginalized members.
*Domestic Violence is the #1 way pregnant women die in the US. Combating this health disparity for females, resulted in our placement of services in clinics, medical office buildings, and pharmacies, allowing vital fundamental resources ease of access and communication.
"Take our hand. Let's go change the world" is our mantra, and we boldly believe we will.
How we listen
Seeking feedback from people served makes programs more responsive and effective. Here’s how this organization is listening.
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How is your organization using feedback from the people you serve?
To identify and remedy poor client service experiences, To identify bright spots and enhance positive service experiences, To make fundamental changes to our programs and/or operations, To inform the development of new programs/projects, To identify where we are less inclusive or equitable across demographic groups, To strengthen relationships with the people we serve, To understand people's needs and how we can help them achieve their goals
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Which of the following feedback practices does your organization routinely carry out?
We collect feedback from the people we serve at least annually, We take steps to get feedback from marginalized or under-represented people, We aim to collect feedback from as many people we serve as possible, We take steps to ensure people feel comfortable being honest with us, We look for patterns in feedback based on demographics (e.g., race, age, gender, etc.), We look for patterns in feedback based on people’s interactions with us (e.g., site, frequency of service, etc.), We engage the people who provide feedback in looking for ways we can improve in response, We act on the feedback we receive, We share the feedback we received with the people we serve, We tell the people who gave us feedback how we acted on their feedback, We ask the people who gave us feedback how well they think we responded
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What challenges does the organization face when collecting feedback?
It is difficult to get the people we serve to respond to requests for feedback, It is difficult to find the ongoing funding to support feedback collection
Financials
Financial documents
Download audited financialsOperations
The people, governance practices, and partners that make the organization tick.
Documents
Principal Officer
Caroline Orene Markel Hammond
There are no officers, directors or key employees recorded for this organization
There are no highest paid employees recorded for this organization.
Safe in Harms Way Foundation Inc
Board of directorsas of 01/27/2024
Board of directors data
Vince Miller
Caroline Markel Hammond
Safe In Harm's Way
Term: 2023 - 2026
Kimberly Ring
Ring Relations
Vince Miller
DDI Media
Board leadership practices
GuideStar worked with BoardSource, the national leader in nonprofit board leadership and governance, to create this section.
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Board orientation and education
Does the board conduct a formal orientation for new board members and require all board members to sign a written agreement regarding their roles, responsibilities, and expectations? Yes -
CEO oversight
Has the board conducted a formal, written assessment of the chief executive within the past year ? Yes -
Ethics and transparency
Have the board and senior staff reviewed the conflict-of-interest policy and completed and signed disclosure statements in the past year? Yes -
Board composition
Does the board ensure an inclusive board member recruitment process that results in diversity of thought and leadership? Yes -
Board performance
Has the board conducted a formal, written self-assessment of its performance within the past three years? Yes
Organizational demographics
Who works and leads organizations that serve our diverse communities? Candid partnered with CHANGE Philanthropy on this demographic section.
Leadership
The organization's leader identifies as:
Race & ethnicity
Gender identity
Transgender Identity
Sexual orientation
Disability
No data
Equity strategies
Last updated: 08/15/2023GuideStar partnered with Equity in the Center - an organization that works to shift mindsets, practices, and systems to increase racial equity - to create this section. Learn more
- We review compensation data across the organization (and by staff levels) to identify disparities by race.
- We ask team members to identify racial disparities in their programs and / or portfolios.
- We analyze disaggregated data and root causes of race disparities that impact the organization's programs, portfolios, and the populations served.
- We disaggregate data to adjust programming goals to keep pace with changing needs of the communities we support.
- We employ non-traditional ways of gathering feedback on programs and trainings, which may include interviews, roundtables, and external reviews with/by community stakeholders.
- We disaggregate data by demographics, including race, in every policy and program measured.
- We use a vetting process to identify vendors and partners that share our commitment to race equity.
- We have a promotion process that anticipates and mitigates implicit and explicit biases about people of color serving in leadership positions.
- We seek individuals from various race backgrounds for board and executive director/CEO positions within our organization.
- We have community representation at the board level, either on the board itself or through a community advisory board.
- We help senior leadership understand how to be inclusive leaders with learning approaches that emphasize reflection, iteration, and adaptability.
- We measure and then disaggregate job satisfaction and retention data by race, function, level, and/or team.
- We engage everyone, from the board to staff levels of the organization, in race equity work and ensure that individuals understand their roles in creating culture such that one’s race identity has no influence on how they fare within the organization.