PLATINUM2023

WellBeing International Inc

Solutions for People, Animals and Environment

aka WellBeing International   |   Potomac, MD   |  www.wellbeingintl.org
GuideStar Charity Check

WellBeing International Inc

EIN: 83-1593634


Mission

WellBeing International seeks to achieve optimal well-being for people, animals and the environment through collaborative engagement, education, direct care and science. We fulfill our mission by focusing our efforts in four primary areas; Build Healthy, Humane Communities, Sustainability for People, Animals & Environment, Education, Engagement & Policy and Partner Support & Collaborati

Notes from the nonprofit

WBI is now - five years old - and has focused on building an organization of excellence from its founding, including emphasizing strategic planning, transparency, integrity beyond reproach, collaboration, and respect for people, animals, and the environment. WBI insists on the implementation of sound policies and procedures, excellent fiscal management, and employs technology solutions to deliver program impact and outreach. WBI has a very experienced board and excellent staff and volunteers who embrace WBI's mission which seeks to achieve optimal well-being for people, animals, and the environment through collaborative engagement, education, direct care, and science.

Ruling year info

2019

President, Board of Directors and Chief Program Officer

Dr. Andrew N Rowan

CEO

Ms Kathleen Rowan

Main address

9812 Falls Road #114-288

Potomac, MD 20854 USA

Show more contact info

EIN

83-1593634

Subject area info

Natural resources

Animal welfare

Public affairs

Population served info

Adults

NTEE code info

Animal Protection and Welfare (includes Humane Societies and SPCAs) (D20)

Natural Resource Conservation and Protection (C30)

Public, Society Benefit - Multipurpose and Other N.E.C. (W99)

IRS subsection

501(c)(3) Public Charity

IRS filing requirement

This organization is required to file an IRS Form 990 or 990-EZ.

Tax forms

Communication

What we aim to solve

SOURCE: Self-reported by organization

Most civil society organizations focus on a single category of issues and challenges – be it human, animal or environmental. WellBeing International (WBI) aims to draw attention to the interconnectedness of people, animal and environmental (PAE) issues and emphasize that all three need to be addressed. In addition, there is too little co-operation among civil society organizations. This lack of co-operation compromises potential synergies that lead to greater overall impact. WBI will be seeking ways to overcome silos among organizations (municipalities, states, NGOs, corporations and others) to pursue ambitious, global goals based on the achievements of local and national projects that are designed, measured and evaluated for impact.

Our programs

SOURCE: Self-reported by organization

What are the organization's current programs, how do they measure success, and who do the programs serve?

Build Healthy, Humane Communities

WBI champions humane dog management to improve the welfare of dogs in communities. This approach will also improve mental and physical health of communities by enhancing human-animal bonds and reducing the incidence of infection, injury and nuisance. In 2019, WBI supported dog projects in Costa Rica and Afghanistan. In 2020, WBI continued supporting these programs and fostered new partnerships in India.

Population(s) Served
Adults
Adolescents

WBI is enhancing environmental sustainability with partners in South Africa (via human-wildlife conflict resolution and ecological restoration) and the USA (via solutions for infrastructure management and the connectivity of wild areas). In addition, WBI is building a campaign to reduce plastic pollution in the oceans.

Population(s) Served
Adults
Adolescents

WBI supports humane education programs in Costa Rica and humane and environmental education projects in South Africa. WBI educates constituents and followers via newsletters and its website contents to call attention to the range of issues of direct relevance to WBI’s partners and projects.

WBI is also committed to distributing accurate data-rich materials that support its projects and advocacy and established the WellBeing International Studies Repository (the Repository) to provide full-text access to relevant academic papers and reports. The Repository also supports the academic journal, Animal Sentience.

Population(s) Served
Adults
Adolescents
Children

WBI established close relationships with three partner organizations in the USA, Costa Rica and South Africa in 2019. In 2020, WBI built a relationship with Mayhew Afghanistan that is implementing a dog vaccination/sterilization program in Kabul. WBI recognizes that there are gaps in collaboration among NGOs and related institutions when it comes to campaigning and implementing programs. WBI is committed to seeking out and encouraging effective collaboration among organizations.

Population(s) Served
Adults

Where we work

Our results

SOURCE: Self-reported by organization

How does this organization measure their results? It's a hard question but an important one.

Number of reports written/published

This metric is no longer tracked.
Totals By Year
Population(s) Served

Adults

Related Program

Education, Engagement & Policy

Type of Metric

Output - describing our activities and reach

Direction of Success

Increasing

Context Notes

WBI produces technical items for the newsletters and clients to extend its educational outreach as well as reports for specific partners/clients.

Partner groups & individuals

This metric is no longer tracked.
Totals By Year
Population(s) Served

Adults

Related Program

Partner Support & Collaboration

Type of Metric

Outcome - describing the effects on people or issues

Direction of Success

Increasing

Context Notes

WBI seeks to expand program reach by building partnerships with organizations and individuals that support and enhance program impact.

Social media outreach

This metric is no longer tracked.
Totals By Year
Population(s) Served

Adults, Adolescents

Related Program

Education, Engagement & Policy

Type of Metric

Output - describing our activities and reach

Direction of Success

Increasing

Context Notes

WBI has begun to reach out to new audiences via Facebook. The number reflects new individuals engaging with posts.

Number of website pageviews

This metric is no longer tracked.
Totals By Year
Population(s) Served

Adults, Adolescents

Related Program

Education, Engagement & Policy

Type of Metric

Output - describing our activities and reach

Direction of Success

Increasing

Context Notes

WBI considers its website a major source of educational material and seeks to increase the number of individuals engaging with its web materials and reports. The number given is for pageviews.

Campaigns/Initiatives Developed & Implemented

This metric is no longer tracked.
Totals By Year
Population(s) Served

Adults

Related Program

Build Healthy, Humane Communities

Type of Metric

Outcome - describing the effects on people or issues

Direction of Success

Increasing

Context Notes

WBI has developed four major campaigns; Global Awareness, Feel Better & the Global Dog, and the Ukraine Rescue, Relief & Rebuild (U3R), and one major initiative, the WBI Studies Repository.

Number of downloads of the organization's materials and explanations

This metric is no longer tracked.
Totals By Year
Population(s) Served

Adults

Related Program

Education, Engagement & Policy

Type of Metric

Outcome - describing the effects on people or issues

Direction of Success

Increasing

Context Notes

The WellBeing International Studies Repository provides open access to usage reports (including downloads) & data relating to People, Animals, and Environment.

Our Sustainable Development Goals

SOURCE: Self-reported by organization

Learn more about Sustainable Development Goals.

Goals & Strategy

SOURCE: Self-reported by organization

Learn about the organization's key goals, strategies, capabilities, and progress.

Charting impact

Four powerful questions that require reflection about what really matters - results.

WellBeing International (WBI) aims to build effective, collaborative partnerships and coalitions of organizations to deliver healthy and humane communities and enhanced sustainability for People, Animals and the Environment (the PAE triad). WBI aims to deliver projects that emphasize the intersection among the PAE components with measurable results, impacts and solutions. These projects will lead to more humane communities and environmental sustainability. WBI will pursue ambitious, global goals based on the achievements of local and national projects that are designed, measured and evaluated for impact. Each project will build on the lessons learned from its predecessor to produce enhanced synergism among partner groups (international, national and local) and greater overall impact.

RECOGNITION OF THE INTERCONNECTIVITY OF PEOPLE, ANIMALS AND THE ENVIRONMENT (PAE): WellBeing International (WBI) emphasizes that consideration of the well-being of People, Animals, and the Environment (PAE) must be taken as a whole and viewed as connected. COLLABORATION AND COOPERATION: WBI recognizes that innovative solutions are the products of dynamic interactions and active collaboration among communities, government agencies, corporations, nonprofit organizations, and individual experts from diverse cultures and global locations. Nurturing partnerships and leveraging our expertise and contacts with the assistance of modern technologies will provide opportunities to identify effective solutions and implement them quicker than in the past. DATA COLLECTION AND ANALYSIS: WBI emphasizes the critical need for baseline and follow-up data to track the effectiveness of individual projects and to identify and report on the impact of developing solutions. EDUCATION AND ENGAGEMENT: WBI recognizes the critical importance of education and engagement to ensure that proposed solutions are adopted and spread around the world. Again, using modern information technology and leveraging our engagement with partners, WBI has built a global outreach and a reputation for careful analysis and reporting of important developments in the well-being of People, Animals, and the Environment. Through networks of partners and other organizations, WBI will deliver maximum impact for modest investments in time and funding. ORGANIZATION - BUSINESS MODEL: Our business model relies heavily on an international pool of talented experts with an emphasis on a lean and efficient infrastructure based on the latest media and communication technology with minimal investment in bricks and mortar.

OUR VALUES - WellBeing International's (WBI) strength as an organization is built on foundational values. The founders, the board, WBI's global ambassadors, and its other partners are fully committed to these values, including integrity beyond reproach, excellence, respect for People, Animals, and Environment (PAE), innovation, accountability & transparency (for both successes and failures) and cooperation & collaboration. All these values are and will continue to be represented in every long-term goal. GLOBAL AMBASSADORS - The current list of WBI board members, global ambassadors, and staff includes a diverse, talented, and experienced group of dedicated individuals with interdisciplinary knowledge and expertise and a diverse array of global perspectives. These individuals are committed to the organization's mission, vision, and values. COMMITMENT TO PAE AND INTEGRATED SOLUTIONS - WBI is committed to the concept that the well-being of People, Animals, and the Environment are intertwined, and solutions to improve the well-being of all three must be considered as interrelated. SCIENCE AND DATA - WBI has committed team members with unique expertise and experience to develop and deliver specific projects such as the Global Dog Campaign, effective humane and environmental education development, the Global Awareness, and the Feel Better Campaigns. WBI will emphasize the importance of data in assessing innovative solutions' effectiveness and measuring impact. COLLABORATION: WBI is committed to establishing effective partnerships and forums for international discussion, communication, and outreach. WBI will seek out the many opportunities for effective collaboration that NGOs worldwide often overlook. WBI intends to encourage greater collaboration among interested partners for each of its project areas. WEBSITE AND RESOURCE REPOSITORIES: WBI's website provides a variety of information for its users, including current relevant articles, Letters from the President highlighting topics of interest, newsletter archives, book reviews, presentations along with a link to the new WBI Studies Repository (WBISR). The WBISR provides open access to a wealth of reports and data covering topics on people, animals, and the environment (PAE). The WBI Data Repository (WBIDR) has also been established to collect, store, analyze, and report on global dog populations. Long-term data analysis will be provided and shared.

WellBeing International (WBI) received its IRS 501(3)(c) status effective August 14, 2018. From that date to the end of 2020, WBI’s accomplishments include the following. WBI has built a resilient, efficient, and responsive organization. Significant effort has been directed to WBI organizational health and its ability to respond quickly and professionally to an anticipated rapid organizational growth in the next few years. WBI is a virtual (paperless) and lean organization supported by the latest technologies for communication, media outreach, document management, database design & operation, image storage, donor management, financial management, and project planning. WBI is committed to transparency. WBI audited financial statements for FYs 2018, 2019, 2020, 2021, and 2022, along with its respective IRS 990-EZ forms for those years, are posted on its website. WBI has designed and implemented four major campaigns along its Ukraine Rescue, Relief & Rebuild (U3R) in 2022. The Global Awareness Campaign assumes that providing access to appropriate resources will help inform people about appropriate choices that will positively impact themselves and their families, animals, and the environment. WBI's Global Awareness strategy provides awareness and information through its WellBeing International Studies Repository, the WBI website, and direct outreach via WBI newsletters, webinars, emails, and social media channels. The Feel Better Campaign strives to demonstrate that our world is connected and that appropriate individual choices, government actions, and corporate business decisions must be made to drive global sustainability. Sustainable goals for people, animals, and the environment are interrelated and dependent upon each other. Messaging, reports, and information delivered using existing infrastructures and platforms will reach individuals via newsletters, the website, the WBI Studies Repository, and the WBI social media channels. The Global Dog Campaign is an initiative to end dog homelessness around the world. WBI is developing partnerships with existing public health and animal protection organizations and providing them with the necessary tools and expertise to systematically track their activities and progress over multiple years. Then, via USAID's Collaborating, Learning, and Adapting model, WBI will encourage our local implementing partners around the world to apply proven and successful approaches to reduce dog homelessness and suffering community by community, country by country. WBI has established a new digital repository, the WellBeing International Studies Repository. This new Repository provides open access to a wealth of reports and data covering the People, Animals, Environment (PAE) Triad. There were over 550,000 usages of the Repository in 2022, and the collection continues to expand.

How we listen

SOURCE: Self-reported by organization

Seeking feedback from people served makes programs more responsive and effective. Here’s how this organization is listening.

done We demonstrated a willingness to learn more by reviewing resources about feedback practice.
done We shared information about our current feedback practices.
  • How is your organization using feedback from the people you serve?

    To identify bright spots and enhance positive service experiences, To make fundamental changes to our programs and/or operations, To inform the development of new programs/projects, To understand people's needs and how we can help them achieve their goals

  • Which of the following feedback practices does your organization routinely carry out?

    We take steps to ensure people feel comfortable being honest with us, We look for patterns in feedback based on people’s interactions with us (e.g., site, frequency of service, etc.), We engage the people who provide feedback in looking for ways we can improve in response, We act on the feedback we receive, We tell the people who gave us feedback how we acted on their feedback

  • What challenges does the organization face when collecting feedback?

    WBI is a small organization where most projects are staffed by volunteers

Financials

WellBeing International Inc
Fiscal year: Jan 01 - Dec 31
Financial documents
2022 WellBeing International 2020 WellBeing International 2019 WellBeing International 2018 WellBeing International
done  Yes, financials were audited by an independent accountant. info

Revenue vs. expenses:  breakdown

SOURCE: IRS Form 990 info
NET GAIN/LOSS:    in 
Note: When component data are not available, the graph displays the total Revenue and/or Expense values.

Liquidity in 2022 info

SOURCE: IRS Form 990

3.10

Average of 0.62 over 5 years

Months of cash in 2022 info

SOURCE: IRS Form 990

3.3

Average of 0.7 over 5 years

Fringe rate in 2022 info

SOURCE: IRS Form 990

0%

Average of 0% over 5 years

Funding sources info

Source: IRS Form 990

Assets & liabilities info

Source: IRS Form 990

Financial data

SOURCE: IRS Form 990

WellBeing International Inc

Revenue & expenses

Fiscal Year: Jan 01 - Dec 31

SOURCE: IRS Form 990 info

Fiscal year ending: cloud_download Download Data

WellBeing International Inc

Balance sheet

Fiscal Year: Jan 01 - Dec 31

SOURCE: IRS Form 990 info

The balance sheet gives a snapshot of the financial health of an organization at a particular point in time. An organization's total assets should generally exceed its total liabilities, or it cannot survive long, but the types of assets and liabilities must also be considered. For instance, an organization's current assets (cash, receivables, securities, etc.) should be sufficient to cover its current liabilities (payables, deferred revenue, current year loan, and note payments). Otherwise, the organization may face solvency problems. On the other hand, an organization whose cash and equivalents greatly exceed its current liabilities might not be putting its money to best use.

Fiscal year ending: cloud_download Download Data

WellBeing International Inc

Financial trends analysis Glossary & formula definitions

Fiscal Year: Jan 01 - Dec 31

SOURCE: IRS Form 990 info

This snapshot of WellBeing International Inc’s financial trends applies Nonprofit Finance Fund® analysis to data hosted by GuideStar. While it highlights the data that matter most, remember that context is key – numbers only tell part of any story.

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Business model indicators

Profitability info 2022
Unrestricted surplus (deficit) before depreciation -$26,106
As % of expenses -11.1%
Unrestricted surplus (deficit) after depreciation -$26,926
As % of expenses -11.4%
Revenue composition info
Total revenue (unrestricted & restricted) $229,807
Total revenue, % change over prior year 0.0%
Program services revenue 0.0%
Membership dues 0.0%
Investment income 0.0%
Government grants 0.0%
All other grants and contributions 101.0%
Other revenue -1.0%
Expense composition info
Total expenses before depreciation $235,774
Total expenses, % change over prior year 0.0%
Personnel 0.0%
Professional fees 26.1%
Occupancy 5.1%
Interest 0.0%
Pass-through 40.2%
All other expenses 28.6%
Full cost components (estimated) info 2022
Total expenses (after depreciation) $236,594
One month of savings $19,648
Debt principal payment $0
Fixed asset additions $0
Total full costs (estimated) $256,242

Capital structure indicators

Liquidity info 2022
Months of cash 3.3
Months of cash and investments 3.3
Months of estimated liquid unrestricted net assets 4.3
Balance sheet composition info 2022
Cash $65,136
Investments $0
Receivables $43,082
Gross land, buildings, equipment (LBE) $4,617
Accumulated depreciation (as a % of LBE) 91.1%
Liabilities (as a % of assets) 16.4%
Unrestricted net assets $85,668
Temporarily restricted net assets N/A
Permanently restricted net assets N/A
Total restricted net assets $21,452
Total net assets $107,120

Key data checks

Key data checks info 2022
Material data errors No

Operations

The people, governance practices, and partners that make the organization tick.

Documents
Form 1023/1024 is not available for this organization

President, Board of Directors and Chief Program Officer

Dr. Andrew N Rowan

Dr. Andrew Rowan has more than 40 years of experience in animal welfare science and in animal and environmental advocacy. He has served on many government and corporate consultative committees, on numerous Boards of national and international NGOs and most recently served as the CEO of Humane Society International along with the Board Chair of the Wildlife Land Trust of the HSUS. Dr. Rowan was a professor at Tufts Cummings School of Veterinary Medicine where he established the Tufts Center for Animals and Public Policy, launched an academic journal on human-animal relations and was Chair of the Dept. of Environmental Sciences. He has authored or co-authored numerous books and over one hundred academic papers on animal research and alternatives, on companion animal and humane wildlife management and on human-animal interactions. He is a recipient of the Rhodes Scholarship, graduated from Oxford University with a DPhil. in biochemistry and has received numerous awards for his work.

CEO

Kathleen Rowan

Kathleen Rowan has over 40 years of experience in the nonprofit arena, serving on nonprofit boards and executive positions. She has extensive experience in international relief and development. She served as the CEO of UOSSM USA (a medical relief charity working in Syria) and CFO of Counterpart International, Relief International, and EnterpriseWorks/Vita. Ms. Rowan’s portfolios have crossed all organizational disciplines, including strategic planning, program management, finance/accounting, IT, grants, contracts, and compliance. She is very conversant with the regulations and requirements of grants and contracts offered by governments and international funding agencies. She is a CPA and a Chartered Global Management Accountant. She received her master’s degree from the Kennedy School of Government at Harvard University. Her positions required her to travel widely, including to some of the most troubled countries in the world.

Number of employees

Source: IRS Form 990

WellBeing International Inc

Officers, directors, trustees, and key employees

SOURCE: IRS Form 990

Compensation
Other
Related
Show data for fiscal year
Compensation data
Download up to 5 most recent years of officer and director compensation data for this organization

There are no highest paid employees recorded for this organization.

WellBeing International Inc

Board of directors
as of 03/22/2023
SOURCE: Self-reported by organization
Board of directors data
Download the most recent year of board of directors data for this organization
Board co-chair

Dr. Andrew Rowan

WellBeing International

Term: 2018 -


Board co-chair

Dr. Chinny Krishna

Blue Cross of India - Founder; Aspick Engineering - Founder

Term: 2018 -

William V Voorhees

Calibre CPA Group - Retired

Kathleen Rowan

WellBeing International

Eric Rick Bernthal

Latham & Watkins - Retired

Jacqueline Bruner

Consultant

Julie Levy

Distinguished Professor/University of Florida

Board leadership practices

SOURCE: Self-reported by organization

GuideStar worked with BoardSource, the national leader in nonprofit board leadership and governance, to create this section.

  • Board orientation and education
    Does the board conduct a formal orientation for new board members and require all board members to sign a written agreement regarding their roles, responsibilities, and expectations? No
  • CEO oversight
    Has the board conducted a formal, written assessment of the chief executive within the past year ? Yes
  • Ethics and transparency
    Have the board and senior staff reviewed the conflict-of-interest policy and completed and signed disclosure statements in the past year? Yes
  • Board composition
    Does the board ensure an inclusive board member recruitment process that results in diversity of thought and leadership? Yes
  • Board performance
    Has the board conducted a formal, written self-assessment of its performance within the past three years? No

Organizational demographics

SOURCE: Self-reported; last updated 3/22/2023

Who works and leads organizations that serve our diverse communities? Candid partnered with CHANGE Philanthropy on this demographic section.

Leadership

The organization's leader identifies as:

Race & ethnicity
White/Caucasian/European
Gender identity
Male

The organization's co-leader identifies as:

Race & ethnicity
White/Caucasian/European
Gender identity
Female

Race & ethnicity

Gender identity

Transgender Identity

Sexual orientation

No data

Disability

No data

Equity strategies

Last updated: 03/22/2023

GuideStar partnered with Equity in the Center - an organization that works to shift mindsets, practices, and systems to increase racial equity - to create this section. Learn more

Policies and processes
  • We seek individuals from various race backgrounds for board and executive director/CEO positions within our organization.
  • We engage everyone, from the board to staff levels of the organization, in race equity work and ensure that individuals understand their roles in creating culture such that one’s race identity has no influence on how they fare within the organization.