PLATINUM2024

PRIMO CENTER

aka Formerly: Primo Center for Women and Children   |   Chicago, IL   |  www.primocenter.org
GuideStar Charity Check

PRIMO CENTER

EIN: 36-2966006


Mission

Primo Center's mission is to empower families to become independent, responsible, and productive members of their community.

Ruling year info

1978

CEO

Mrs. Felicia Blakley

Main address

6212 S. Sangamon St.

Chicago, IL 60621 USA

Show more contact info

EIN

36-2966006

Subject area info

Family services

Homeless shelters

Homeless services

Community mental health care

Housing services

Population served info

Families

Homeless people

NTEE code info

Temporary Shelter For the Homeless (L41)

Community Mental Health Center (F32)

Other Housing Support Services (L80)

Programs and results

What we aim to solve

SOURCE: Self-reported by organization

According to the City of Chicago's Point-in-Time Count of people experiencing homelessness in 2024, 18,836 individuals and individuals in families, including children, were living in shelters or other places not meant for human habitation. In the last 46 years, Primo Center has evolved and grown to become the largest provider of services and homeless shelter for families and children in Chicago, distinguished by our comprehensive and innovative approach to care. This means we partner with, and care for parents and children across all life domains—health, education and housing.

Our programs

SOURCE: Self-reported by organization

What are the organization's current programs, how do they measure success, and who do the programs serve?

Housing

Primo Center is the largest provider of services and shelter for homeless children and their families in Chicago. Serving those most vulnerable, the Center’s record of helping families gain independence far exceeds the national average.

• Primo Center is the highest performing service provider for families in Chicago, consistently placing more than 90% in permanent housing with only a 5% rate of return to homelessness. This compares to an industry standard of 55-65% return rate in other programs.
• 100% of Primo Center assisted families transition from the program with income and benefits, including employment.
• Primo Center provides 330 beds of interim housing to the Chicago homeless system.

Population(s) Served
Families
Homeless people

Where we work

  • Chicago, IL

Our results

SOURCE: Self-reported by organization

How does this organization measure their results? It's a hard question but an important one.

Number of homeless participants engaged in housing services

This metric is no longer tracked.
Totals By Year
Related Program

Housing

Type of Metric

Output - describing our activities and reach

Direction of Success

Increasing

Number of low-income units in market-rate neighborhood

This metric is no longer tracked.
Totals By Year
Related Program

Housing

Type of Metric

Output - describing our activities and reach

Direction of Success

Increasing

Number of youth and families for whom a strengths-based assessment is completed

This metric is no longer tracked.
Totals By Year
Type of Metric

Output - describing our activities and reach

Direction of Success

Increasing

Our Sustainable Development Goals

SOURCE: Self-reported by organization

Learn more about Sustainable Development Goals.

Goals & Strategy

SOURCE: Self-reported by organization

Learn about the organization's key goals, strategies, capabilities, and progress.

Charting impact

Four powerful questions that require reflection about what really matters - results.

Primo Center makes it a priority to provide integrated physical, dental and mental health services for children and families through partnerships with federally qualified health providers. Our trauma-informed approach allows us to meet our families where they are and develop a plan that meets the needs of individual family members, and empowers parents to support their children and families, find and maintain affordable housing, and realize their personal goals.

Primo Center partners with and cares for parents and children across all life domains, including health, education and housing. We make it a priority to provide integrated physical, dental and mental health services for children and families. Our trauma-informed approach allows us to meet our families where they are, develop a plan that meets the needs of individual family members, and empower parents to support their children and families.

Trauma-informed Care:

Trauma-informed care is an approach to engaging people with histories of trauma. It recognizes the presence of trauma symptoms and acknowledges the role that trauma has played in their lives. A number of key principles guide this approach to care, including the promotion of physical and emotional safety; acting with trustworthiness and transparency; empowering clients; and helping trauma survivors to identify and develop their resilience and other strengths.

Housing First:

Housing first is a philosophy that asserts that housing is a basic human right. It prioritizes the provision of permanent housing to homeless individuals based on the belief that housing is a necessary foundation for attending to other goals, such as getting a job, budgeting or managing substance use issues. Housing first rejects the idea that housing should be dependent on meeting pre-conditions. Housing first has become a mainstream approach to combatting homelessness with a growing body of research supporting successful outcomes and cost-effectiveness.

Primo Center is Chicago’s largest provider of services and shelter for families and children experiencing homelessness. Primo Center works in high-need communities across Chicago, operating facilities in Englewood on the city’s south side, and Austin and West Humboldt Park on the west side.

Housing:

• 410 beds of family shelter with comprehensive services for parents and children
• 12 units of permanent supportive housing including rent subsidies and services

Trauma-informed Care:

• A unique therapeutic community that provides a safe setting that helps families heal
• A harm-reduction approach that meets families where they are and motivates progress

Early Childhood Development Services:

• Early childhood center
• Evidence-based Parents as Teachers (PAT) home visiting program
• Child-parent psychotherapy

Integrated Physical, Dental and Mental Health Care:

• Coordinated health care that addresses families' needs comprehensively
• Linkage to primary, dental and mental health care “homes” in partnership with Heartland Alliance Health, Howard Brown Health and Lawndale Christian Health Center
• Kids Connected initiative to coordinate care among multiple systems citywide

Primo Center rigorously monitors its progress with each and every family served and continuously innovates in order to achieve its annual outcome goals. Major new initiatives include:

The Primo Center stands out as the premier family services provider in Chicago, thanks to its unique trauma-informed, wraparound care approach. This approach has consistently resulted in over 90% of families transitioning from shelters to permanent housing, with less than 4% returning to homelessness in 2023. The Primo Center's reputation has positioned it as a leading provider of homeless and mental health services, particularly in Chicago. As a result of this reputation, IDHS representatives approached Primo Center leadership, inquiring if the center would be interested in operating a homeless shelter for families seeking asylum or new arrivals from the southern border.

Over the course of July 2023, the Primo Center worked closely with IDHS officials, and later with a cooperative team of DFSS and IDHS officials to define the necessary services, bed count, location, and resources to launch the Primo Center’s Diversion and Triage program. This new 80-bed shelter program was made possible through a combination of a new IDHS Triage Center contract, developed in an ongoing partnership with both DFSS and IDHS. IDHS's primary goal is to ensure that every resident in the State of Illinois has access to stable housing and does not experience homelessness or live in overcrowded housing conditions. Safety nets are in place to provide support in the event of a housing crisis and to facilitate prompt resolution to stabilize housing status.

Another exciting development in 2023 was the launch of Primo Center's Trauma Informed Network (TIN), which aims to improve access to effective trauma and traumatic grief-focused treatment, utilizing individuals with lived experience to offer peer mentoring, therapeutic services, practical life skills, and wellness seminars. The team provides direct support to individuals facing trauma, current or previous homelessness, emotional distress, and behavioral health disorders. Through recovery and goal planning, as well as sharing resources, peer coaches encourage the process of making healthful choices, creating or recreating a meaningful life, and being of service to family, friends, and the community. Peer support has been shown to enhance access to social support, reduce involvement with the criminal justice system, and provide greater housing stability. It has also been shown to improve relationships with treatment providers, increase treatment retention, enhance satisfaction with the overall treatment experience, and reduce substance use.

How we listen

SOURCE: Self-reported by organization

Seeking feedback from people served makes programs more responsive and effective. Here’s how this organization is listening.

done We shared information about our current feedback practices.
  • How is your organization using feedback from the people you serve?

    , , , , , ,

  • Which of the following feedback practices does your organization routinely carry out?

    , , , , , , , , , ,

  • What challenges does the organization face when collecting feedback?

Revenue vs. expenses:  breakdown

SOURCE: IRS Form 990 info
NET GAIN/LOSS:    in 
Note: When component data are not available, the graph displays the total Revenue and/or Expense values.

Liquidity in 2024 info

SOURCE: IRS Form 990

0.07

Average of 0.15 over 10 years

Months of cash in 2024 info

SOURCE: IRS Form 990

0.8

Average of 0.7 over 10 years

Fringe rate in 2024 info

SOURCE: IRS Form 990

17%

Average of 18% over 10 years

Funding sources info

Source: IRS Form 990

Assets & liabilities info

Source: IRS Form 990

Financial data

SOURCE: IRS Form 990

PRIMO CENTER

Revenue & expenses

Fiscal Year: Jul 01 - Jun 30

SOURCE: IRS Form 990 info

Fiscal year ending: cloud_download Download Data

PRIMO CENTER

Balance sheet

Fiscal Year: Jul 01 - Jun 30

SOURCE: IRS Form 990 info

The balance sheet gives a snapshot of the financial health of an organization at a particular point in time. An organization's total assets should generally exceed its total liabilities, or it cannot survive long, but the types of assets and liabilities must also be considered. For instance, an organization's current assets (cash, receivables, securities, etc.) should be sufficient to cover its current liabilities (payables, deferred revenue, current year loan, and note payments). Otherwise, the organization may face solvency problems. On the other hand, an organization whose cash and equivalents greatly exceed its current liabilities might not be putting its money to best use.

Fiscal year ending: cloud_download Download Data

PRIMO CENTER

Financial trends analysis Glossary & formula definitions

Fiscal Year: Jul 01 - Jun 30

SOURCE: IRS Form 990 info

This snapshot of PRIMO CENTER’s financial trends applies Nonprofit Finance Fund® analysis to data hosted by GuideStar. While it highlights the data that matter most, remember that context is key – numbers only tell part of any story.

Created in partnership with

Business model indicators

Profitability info 2020 2021 2022 2023 2024
Unrestricted surplus (deficit) before depreciation -$633,361 $694,893 -$907,004 -$308,117 $1,411,231
As % of expenses -9.3% 8.9% -11.8% -4.3% 17.9%
Unrestricted surplus (deficit) after depreciation -$806,003 $510,317 -$1,089,184 -$487,986 $1,225,107
As % of expenses -11.5% 6.4% -13.8% -6.6% 15.2%
Revenue composition info
Total revenue (unrestricted & restricted) $7,855,498 $8,337,109 $6,496,925 $6,533,276 $9,469,912
Total revenue, % change over prior year 3.6% 6.1% -22.1% 0.6% 44.9%
Program services revenue 7.4% 9.0% 15.7% 21.4% 14.6%
Membership dues 0.0% 0.0% 0.0% 0.0% 0.0%
Investment income 0.1% 0.0% 0.0% 0.0% 0.0%
Government grants 46.9% 67.9% 70.9% 66.0% 71.6%
All other grants and contributions 42.9% 21.3% 11.1% 9.8% 11.5%
Other revenue 2.7% 1.8% 2.3% 2.8% 2.3%
Expense composition info
Total expenses before depreciation $6,808,859 $7,782,216 $7,708,929 $7,243,324 $7,897,574
Total expenses, % change over prior year 21.4% 14.3% -0.9% -6.0% 9.0%
Personnel 68.4% 69.2% 65.2% 66.0% 68.5%
Professional fees 7.4% 5.9% 8.5% 6.0% 1.7%
Occupancy 11.8% 11.2% 13.5% 17.6% 8.3%
Interest 0.3% 0.2% 0.4% 0.9% 0.5%
Pass-through 2.9% 0.0% 0.6% 0.5% 0.0%
All other expenses 9.1% 13.6% 11.9% 9.1% 21.0%
Full cost components (estimated) info 2020 2021 2022 2023 2024
Total expenses (after depreciation) $6,981,501 $7,966,792 $7,891,109 $7,423,193 $8,083,698
One month of savings $567,405 $648,518 $642,411 $603,610 $658,131
Debt principal payment $0 $586,751 $0 $379,146 $415,769
Fixed asset additions $0 $0 $0 $0 $0
Total full costs (estimated) $7,548,906 $9,202,061 $8,533,520 $8,405,949 $9,157,598

Capital structure indicators

Liquidity info 2020 2021 2022 2023 2024
Months of cash 1.9 1.5 0.3 0.4 0.8
Months of cash and investments 1.9 1.5 0.3 0.4 0.8
Months of estimated liquid unrestricted net assets 1.1 2.0 0.3 -0.5 1.1
Balance sheet composition info 2020 2021 2022 2023 2024
Cash $1,053,270 $955,425 $191,060 $226,007 $496,586
Investments $0 $0 $0 $0 $0
Receivables $2,432,739 $2,552,721 $2,229,526 $1,739,615 $1,852,392
Gross land, buildings, equipment (LBE) $2,731,555 $2,780,026 $2,794,551 $2,840,701 $2,913,952
Accumulated depreciation (as a % of LBE) 32.1% 38.2% 44.5% 50.1% 55.3%
Liabilities (as a % of assets) 53.4% 45.1% 62.9% 93.0% 82.2%
Unrestricted net assets $779,477 $1,289,794 $200,610 -$287,376 $937,731
Temporarily restricted net assets N/A N/A N/A N/A N/A
Permanently restricted net assets N/A N/A N/A N/A N/A
Total restricted net assets $1,750,000 $1,610,000 $1,305,000 $903,069 $792,170
Total net assets $2,529,477 $2,899,794 $1,505,610 $615,693 $1,729,901

Key data checks

Key data checks info 2020 2021 2022 2023 2024
Material data errors No No No No No

Operations

The people, governance practices, and partners that make the organization tick.

Documents
Form 1023/1024 is not available for this organization

CEO

Mrs. Felicia Blakley

Number of employees

Source: IRS Form 990

PRIMO CENTER

Officers, directors, trustees, and key employees

SOURCE: IRS Form 990

Compensation
Other
Related
Show data for fiscal year
Compensation data
Download up to 5 most recent years of officer and director compensation data for this organization

PRIMO CENTER

Highest paid employees

SOURCE: IRS Form 990

Compensation
Other
Related
Show data for fiscal year
Compensation data
Download up to 5 most recent years of highest paid employee data for this organization

PRIMO CENTER

Board of directors
as of 10/10/2024
SOURCE: Self-reported by organization
Board of directors data
Download the most recent year of board of directors data for this organization
Board co-chair

Mr. Quintin Primo III

Capri Investment Group


Board co-chair

Mrs. Diane Primo

Purpose Brand

L. Heather Mitchell

Individual Member

Lee I. Miller

Abundant Venture Partners

Elizabeth Wohlleb

Harrison Street

Danielle Meltzer Cassel

Vedder Price, P.C.

Mina Malik

Harvard Law School

Jeff Spight

Bumbershoot Health

Leslie McClellan, MD

Physician

Ahmed Farag, MD

Diagnostic Imaging Specialists of Chicago

Trish Hoffman

Blitz Group, LLC

Elizabeth Holland

Abbell Associates

John Holmes

AAR Corp.

Michael Madkines

Individual Member

Michael Pagliuco

Pagliuco Design Company

Lisa Skolnik

Purpose Brand

Robin Gay Stafford, DDS

McManus Dental

Chris Westall

Bounteous

Dana Orr Williams

The Northern Trust Company

Board leadership practices

SOURCE: Self-reported by organization

GuideStar worked with BoardSource, the national leader in nonprofit board leadership and governance, to create this section.

  • Board orientation and education
    Does the board conduct a formal orientation for new board members and require all board members to sign a written agreement regarding their roles, responsibilities, and expectations? Yes
  • CEO oversight
    Has the board conducted a formal, written assessment of the chief executive within the past year ? Yes
  • Ethics and transparency
    Have the board and senior staff reviewed the conflict-of-interest policy and completed and signed disclosure statements in the past year? Yes
  • Board composition
    Does the board ensure an inclusive board member recruitment process that results in diversity of thought and leadership? Yes
  • Board performance
    Has the board conducted a formal, written self-assessment of its performance within the past three years? Yes

Organizational demographics

SOURCE: Self-reported; last updated 10/10/2024

Who works and leads organizations that serve our diverse communities? Candid partnered with CHANGE Philanthropy on this demographic section.

Leadership

The organization's leader identifies as:

Race & ethnicity
Black/African American
Gender identity
Female, Not transgender
Sexual orientation
Heterosexual or Straight
Disability status
Person without a disability

Race & ethnicity

Gender identity

Transgender Identity

Sexual orientation

Disability

Contractors

Fiscal year ending
There are no fundraisers recorded for this organization.