Wisconsin Wetlands Association

Helping people and communities care for wetlands

Madison, WI   |
GuideStar Charity Check

Wisconsin Wetlands Association

EIN: 39-1852601


Wisconsin Wetlands Association is dedicated to the protection, restoration, and enjoyment of wetlands and associated ecosystems through science-based programs, education, and advocacy.

Ruling year info


Executive Director

Tracy Hames

Main address

214 N Hamilton St Ste 201 Suite 201

Madison, WI 53703 USA

Show more contact info



Subject area info

Natural resources

Water resources

Population served info


NTEE code info

Water Resource, Wetlands Conservation and Management (C32)

Natural Resource Conservation and Protection (C30)

IRS subsection

501(c)(3) Public Charity

IRS filing requirement

This organization is required to file an IRS Form 990 or 990-EZ.

Tax forms



Programs and results

What we aim to solve

SOURCE: Self-reported by organization

Altered hydrology across most of Wisconsin has reduced the land’s natural capacity to manage runoff. Drainage, ditching and tiling, development, roads, and other infrastructure have all contributed to altered hydrology. These degraded conditions contribute to flooding, erosion, water quality, and habitat concerns. In most watersheds, combinations of many factors have altered the way water moves across the land. Often, these alterations result in damaging feedback loops that lead to further disruption of hydrology. Add more extreme storm events due to climate change on top of all this, and things can get out of control very fast. All of these landscape alterations are causing serious and sometimes very costly impacts in our communities, including erosion, flood damages, and water quality and quantity challenges. It will take more than wetlands to solve these problems, but we can’t solve these problems without wetlands.

Our programs

SOURCE: Self-reported by organization

What are the organization's current programs, how do they measure success, and who do the programs serve?

Local government outreach

Promoting strong wetland conservation policies and programs:

Landscape level wetland conservation requires sound wetland policy at all levels. Through our policy and outreach programs, we work to sustain and expand policies and programs that promote wetland conservation and restoration. Because effective wetland policy must be rooted in good wetland science, we aim to provide the science-policy link for decision makers at every level. We also work with people who are directly involved in land use decisions, including counties, tribes, communities, and landowners.

Population(s) Served

Protecting wetlands through education and advocacy:

We promote the importance and value of wetlands for watershed health, wildlife habitat, and other natural benefits through targeted, field-based outreach to communities, decision makers, and landowners. When people understand how wetlands can provide solutions to the local water and watershed challenges they face (like flooding and poor water quality), they are better equipped to take action. Our approach is to connect those who have influence over land use decisions with the knowledge, tools, and resources they need to protect their local wetlands and watersheds, and to encourage them to connect with others facing similar challenges. We believe that wetland conservation is most effective when people learn from each other, neighbor to neighbor.

Population(s) Served

Engaging policy makers for wetlands:

We work in Wisconsin's capitol and beyond to build relationships with decision-makers and other interest groups and to help them see how wetlands relate to the issues they care about. THis groundwork elevates our efforts to sustain and expand policies and programs that promote wetland conservation and restoration.

Population(s) Served

Advancing wetland science and practices:

Good wetland science is essential for effective wetland policy and management. We seek to promote and advance the latest and best wetland science and practices through all of our work. Our annual Wetland Science Conference is the cornerstone of our efforts to advance wetland science and practices. The conference, which in 2015 celebrated its 20th anniversary, is a multi-day event with speakers, field trips, and workshops that attracts hundreds of people annually from Wisconsin, the Upper Midwest, the Great Lakes region, and beyond. Not only is the conference important for sharing and discussing the latest wetland science, it also builds connections, relationships, and partnerships that make our wetland professional community more effective at wetland conservation.

“There’s no way you won’t come out of this conference without relevant connections, ideas, inspiration, and contacts.” – Previous conference attendee

Population(s) Served

Where we work

Our results

SOURCE: Self-reported by organization

How does this organization measure their results? It's a hard question but an important one.

Number of conference attendees

This metric is no longer tracked.
Totals By Year
Population(s) Served

Adults, Researchers, Students, Retired people, Self-employed people

Related Program

Wetland science conference

Type of Metric

Output - describing our activities and reach

Direction of Success

Holding steady

Our Sustainable Development Goals

SOURCE: Self-reported by organization

Learn more about Sustainable Development Goals.

Goals & Strategy

SOURCE: Self-reported by organization

Learn about the organization's key goals, strategies, capabilities, and progress.

Charting impact

Four powerful questions that require reflection about what really matters - results.

WWA envisions a state where wetlands are healthy and plentiful and support ecological and societal needs and where citizens care for, appreciate, and interact with these natural treasures.

-Advancing wetland knowledge - Our work advances the body of wetland knowledge and practice to help incorporate wetlands as solutions to the water-related issues facing Wisconsin.
-Disseminating wetland knowledge - Our programs and outreach activities advance wetland action by providing the wetland knowledge needed by those working for wetlands and those that have the potential to influence wetlands
-Advancing wetland conservation policies and practices - We work with agencies, elected officials, and other decision-makers to develop and implement policies, rules, and funding sources to support and advance healthy wetlands in Wisconsin.
-Engaging in place-based projects - we demonstrate innovative approaches to incorporating wetlands as solutions at watershed and regional scales.
-Building wetland partnerships - We build and support partnerships that explore wetlands as solutions and implement pro-active wetlands protection, restoration, and management.

With a membership of more than 1,700 throughout the state of Wisconsin, with our reputation of successful, science-based, non-partisan work for wetlands, and with our more than 50 years of experience as an organization, we are uniquely positioned to protect Wisconsin's wetlands.

With the help of our members over the years, we have protected wetlands when they have been threatened, helped create some of the strongest wetlands policies and laws in the nation, and raised awareness of the role that wetlands play in maintaining the ecological, economic, and societal health of Wisconsin. We have also developed robust policy and outreach programs. Our policy programs are helping remove barriers and create opportunities to protect, restore, and manage wetlands so that they can be solutions to our communities' water management challenges. Our outreach connects with landowners, local decision-makers, and advocates all across the state. We seek out and foster partnerships that allow us to protect and care for Wisconsin's wetlands.

How we listen

SOURCE: Self-reported by organization

Seeking feedback from people served makes programs more responsive and effective. Here’s how this organization is listening.

done We shared information about our current feedback practices.
  • How is your organization using feedback from the people you serve?

    To inform the development of new programs/projects, To identify where we are less inclusive or equitable across demographic groups, To strengthen relationships with the people we serve, To understand people's needs and how we can help them achieve their goals

  • Which of the following feedback practices does your organization routinely carry out?

  • What challenges does the organization face when collecting feedback?

Revenue vs. expenses:  breakdown

SOURCE: IRS Form 990 info
Note: When component data are not available, the graph displays the total Revenue and/or Expense values.

Liquidity in 2022 info

SOURCE: IRS Form 990


Average of 6.75 over 10 years

Months of cash in 2022 info

SOURCE: IRS Form 990


Average of 3.9 over 10 years

Fringe rate in 2022 info

SOURCE: IRS Form 990


Average of 12% over 10 years

Funding sources info

Source: IRS Form 990

Assets & liabilities info

Source: IRS Form 990

Financial data

SOURCE: IRS Form 990

Wisconsin Wetlands Association

Revenue & expenses

Fiscal Year: Jul 01 - Jun 30

SOURCE: IRS Form 990 info

Fiscal year ending: cloud_download Download Data

Wisconsin Wetlands Association

Balance sheet

Fiscal Year: Jul 01 - Jun 30

SOURCE: IRS Form 990 info

The balance sheet gives a snapshot of the financial health of an organization at a particular point in time. An organization's total assets should generally exceed its total liabilities, or it cannot survive long, but the types of assets and liabilities must also be considered. For instance, an organization's current assets (cash, receivables, securities, etc.) should be sufficient to cover its current liabilities (payables, deferred revenue, current year loan, and note payments). Otherwise, the organization may face solvency problems. On the other hand, an organization whose cash and equivalents greatly exceed its current liabilities might not be putting its money to best use.

Fiscal year ending: cloud_download Download Data

Wisconsin Wetlands Association

Financial trends analysis Glossary & formula definitions

Fiscal Year: Jul 01 - Jun 30

SOURCE: IRS Form 990 info

This snapshot of Wisconsin Wetlands Association’s financial trends applies Nonprofit Finance Fund® analysis to data hosted by GuideStar. While it highlights the data that matter most, remember that context is key – numbers only tell part of any story.

Created in partnership with

Business model indicators

Profitability info 2018 2019 2020 2021 2022
Unrestricted surplus (deficit) before depreciation $1,670 $60,805 $13,610 -$113,882 $92,876
As % of expenses 0.3% 9.5% 1.9% -14.6% 11.9%
Unrestricted surplus (deficit) after depreciation $937 $59,017 $11,385 -$116,107 $90,511
As % of expenses 0.2% 9.2% 1.6% -14.8% 11.5%
Revenue composition info
Total revenue (unrestricted & restricted) $586,718 $665,935 $881,304 $789,852 $878,330
Total revenue, % change over prior year 2.3% 13.5% 32.3% -10.4% 11.2%
Program services revenue 8.2% 7.9% 5.9% 5.9% 4.2%
Membership dues 0.0% 0.0% 0.0% 0.0% 0.0%
Investment income 0.0% 0.0% 0.0% 0.0% 0.0%
Government grants 24.2% 24.0% 27.2% 27.3% 26.2%
All other grants and contributions 66.9% 68.0% 66.9% 66.8% 69.5%
Other revenue 0.7% 0.0% 0.0% 0.0% 0.1%
Expense composition info
Total expenses before depreciation $576,048 $640,130 $699,225 $782,504 $782,407
Total expenses, % change over prior year 13.6% 11.1% 9.2% 11.9% 0.0%
Personnel 73.4% 67.6% 70.4% 70.5% 76.4%
Professional fees 4.1% 10.4% 9.7% 13.7% 8.4%
Occupancy 4.0% 3.4% 3.4% 3.0% 2.9%
Interest 0.0% 0.0% 0.0% 0.0% 0.0%
Pass-through 0.0% 0.0% 0.0% 0.0% 0.0%
All other expenses 18.5% 18.6% 16.5% 12.8% 12.3%
Full cost components (estimated) info 2018 2019 2020 2021 2022
Total expenses (after depreciation) $576,781 $641,918 $701,450 $784,729 $784,772
One month of savings $48,004 $53,344 $58,269 $65,209 $65,201
Debt principal payment $0 $0 $0 $0 $0
Fixed asset additions $4,475 $6,650 $0 $0 $2,794
Total full costs (estimated) $629,260 $701,912 $759,719 $849,938 $852,767

Capital structure indicators

Liquidity info 2018 2019 2020 2021 2022
Months of cash 3.7 4.2 5.6 5.2 6.8
Months of cash and investments 3.7 4.2 5.6 5.2 6.8
Months of estimated liquid unrestricted net assets 3.9 4.6 4.4 0.7 7.2
Balance sheet composition info 2018 2019 2020 2021 2022
Cash $178,640 $226,480 $324,504 $336,167 $442,380
Investments $0 $0 $0 $0 $0
Receivables $57,282 $32,467 $110,464 $126,111 $99,881
Gross land, buildings, equipment (LBE) $9,482 $16,132 $16,132 $13,584 $16,377
Accumulated depreciation (as a % of LBE) 51.6% 41.4% 55.2% 63.2% 66.8%
Liabilities (as a % of assets) 6.7% 8.5% 18.1% 17.0% 10.5%
Unrestricted net assets $193,654 $252,671 $264,056 $52,362 $475,797
Temporarily restricted net assets $35,000 $0 N/A N/A N/A
Permanently restricted net assets $0 $0 N/A N/A N/A
Total restricted net assets $35,000 $0 $168,469 $385,286 $55,500
Total net assets $228,654 $252,671 $432,525 $437,648 $531,297

Key data checks

Key data checks info 2018 2019 2020 2021 2022
Material data errors No No No No No


The people, governance practices, and partners that make the organization tick.

Letter of Determination is not available for this organization
Form 1023/1024 is not available for this organization

Executive Director

Tracy Hames

Tracy Hames became Executive Director of the Wisconsin Wetlands Association in November 2011. From 1989 to 2011 he was employed as a Waterfowl Biologist with the Yakama Nation Wildlife Resource Management Program and was the lead biologist in the Yakama Nation's Wetlands and Riparian Restoration Project in Washington State. He received a BA in Biology and Environmental Studies from Macalester College, St. Paul, MN in 1989 and a MS in Natural Resources from the University of Wisconsin - Stevens Point in 1990.

Number of employees

Source: IRS Form 990

Wisconsin Wetlands Association

Officers, directors, trustees, and key employees

SOURCE: IRS Form 990

Show data for fiscal year
Compensation data
Download up to 5 most recent years of officer and director compensation data for this organization

There are no highest paid employees recorded for this organization.

Wisconsin Wetlands Association

Board of directors
as of 09/15/2023
SOURCE: Self-reported by organization
Board of directors data
Download the most recent year of board of directors data for this organization
Board chair

Alison Peña

Jim Ruwaldt

R. Tod Highsmith

Gretchen Benjamin

The Nature Conservancy

Susan Schumacher

Nicole Staskowski


Board leadership practices

SOURCE: Self-reported by organization

GuideStar worked with BoardSource, the national leader in nonprofit board leadership and governance, to create this section.

  • Board orientation and education
    Does the board conduct a formal orientation for new board members and require all board members to sign a written agreement regarding their roles, responsibilities, and expectations? Yes
  • CEO oversight
    Has the board conducted a formal, written assessment of the chief executive within the past year ? Yes
  • Ethics and transparency
    Have the board and senior staff reviewed the conflict-of-interest policy and completed and signed disclosure statements in the past year? Yes
  • Board composition
    Does the board ensure an inclusive board member recruitment process that results in diversity of thought and leadership? Yes
  • Board performance
    Has the board conducted a formal, written self-assessment of its performance within the past three years? No

Organizational demographics

SOURCE: Self-reported; last updated 6/7/2023

Who works and leads organizations that serve our diverse communities? Candid partnered with CHANGE Philanthropy on this demographic section.


The organization's leader identifies as:

Race & ethnicity
Gender identity
Male, Not transgender (cisgender)
Sexual orientation
Heterosexual or straight
Disability status
Person without a disability

Race & ethnicity

Gender identity


Sexual orientation


No data