Main Street Theater Houston

aka Main Street Theater   |   Houston, TX   |
GuideStar Charity Check

Main Street Theater Houston

EIN: 74-2093696


Main Street Theater’s (MST’s) mission is to create and promote professional theater for Houstonians of all ages and backgrounds and to nurture, challenge and grow the talent pool of Houston theater artists. We raise questions, spark conversations and inspire a sense of wonder in our audiences of all ages. We produce two distinct year-round professional seasons: an Actors’ Equity MainStage season for adult\naudiences and a professional Theater for Youth (TY) season for school-age children and families. In addition, our Education and Outreach Department produces professionally-led classes for youth.

Ruling year info


Principal Officer

Ms. Rebecca Greene Udden

Main address

2540 Times Blvd.

Houston, TX 77005 USA

Show more contact info

Formerly known as

Main Street Theater



Subject area info

Arts education


Youth organizing

Population served info

Children and youth



NTEE code info

Theater (A65)

Arts Education/Schools (A25)

Youth Development Programs (O50)

Programs and results

What we aim to solve

SOURCE: Self-reported by organization

We aim to make accessible theater available for Houstonians of all ages and abilities by providing high-quality professional performances in an intimate setting, and we aim to give as many children as possible access to artistic expression through child-focused arts activities and classes.\nWe need to continue to nurture and grow the talent pool of Houston artists so that the work we do will continue to be high quality.

Our programs

SOURCE: Self-reported by organization

What are the organization's current programs, how do they measure success, and who do the programs serve?


As our MainStage program for adult audiences has grown over our 44 years, we have steadily increased the employment and exposure opportunities for talented Houston theater artists and offer union contracts through Actors' Equity Association. The MainStage is committed to featuring new works (including numerous world premieres), rediscovered classics, works by female playwrights, and thoughtful revivals, offering Houston theater lovers a chance to see plays they cannot see anywhere else. We are also committed to offering a wide range of ticket discounts ($10/free student tickets, reduced senior and veteran tickets) so that cost need not be a barrier to attending one of our shows.

Population(s) Served

Our professional Theater for Youth program produces plays based on children's literature for families and school groups and is now in its 40th season, reaching over 130,000 children, educators, and families yearly. Employing an equal number of theater artists as the MainStage, this program keeps theater and books fresh for young people and their families, promotes literacy in a vibrant way, and creates rich theater-going experiences for people of all ages. All children and teachers from both Title I and non-Title I schools receive free resources that complete the learning arc, including educational materials containing orientation for teachers and exercises and assignments for students; student/teacher surveys; and student talk-backs.

Population(s) Served
Children and youth

Through our Education and Outreach programs, MST provides a significant resource in Houston and the Texas Gulf Coast region for literacy, theater education, and arts integration. We are constantly forming new partnerships with schools to bring our theater classes to them either during the school day as part of school curriculum or in an after-school capacity. We offer year-round classes and camps for children ages 4  through 19. Reaching beyond the students who enroll in the classes at our theater spaces, our Education Dept. is a resource for schools and community groups, tailoring programs that meet student and educator needs. We now offer a residential SteAmwork program that uses theater as a way to teach core STEM classes in HISD middle schools residencies.

Population(s) Served
Children and youth

Where we work


Affiliations & memberships

Theatre Communications Groups - Constituent Theatre 2002

Goals & Strategy

SOURCE: Self-reported by organization

Learn about the organization's key goals, strategies, capabilities, and progress.

Charting impact

Four powerful questions that require reflection about what really matters - results.

Our goals are:\n - to reach as many people as possible through thought-provoking theatrical performances and increase their engagement with the art through curated ancillary activities; \n- to provide as many children as possible with the opportunity to explore their own creativity through arts-oriented activities;\n- to strengthen the theater ecosystem in Houston by providing work for Houston-based theater artists, building professional careers and training the next generation.

We keep an open dialogue with our audience to engage them in our productions beyond ticket purchases through the Part of the Art series, which offers a deeper dive into each production through talkbacks, discussions, readings and other activities.\nWe maintain close communications with parents, teachers and principals to understand the needs of the students in our classes and the students in our audiences.\nWe offer a unique repertory of material our audience will not encounter elsewhere in our professional MainStage series, and we work closely with teachers and parents to select literature in our Theater for Youth series that reflects the current interests of Houston's children.\nWe invest in the local talent pool by offering competitive pay for the artists, encouraging Houston talent to remain and grow in Houston.\nWe collaborate with other theaters, sharing resources and best practices to strengthen the industry city-wide.

Our investment in Houston talent has paid off for us by providing a deep and excellent pool of talent capable of creating high-quality theatrical performances. Our Theater for Youth is a much-sought-after professional employment opportunity for recent graduates of area schools and our MainStage operates under a contract with Actors' Equity Association, the professional actors' union. Actors move between both programs, working with seasoned professionals to build their resumes and \nThrough over four decades of operation we have built an organization capable of

We have built a reputation for first-class theatrical productions of challenging and surprising plays. We are known for presenting big stories in an intimate setting and not shying away from difficult material. We routinely see over forty young professionals auditioning for our Theater for Youth, and we employ over 200 individual artists each season, many for multiple projects. We are a member of Houston Arts Partners and part of Arts Connect, an effort to bring arts education into every HISD school. We are known to be good collaborators and good stewards of our resources, making our space and our stock available to other companies in the area. In this area, we founded the Costume Connection, a shared costume warehouse which makes the stock from multiple theaters available to all theaters and schools in the area.

How we listen

SOURCE: Self-reported by organization

Seeking feedback from people served makes programs more responsive and effective. Here’s how this organization is listening.

done We shared information about our current feedback practices.
  • How is your organization using feedback from the people you serve?

    To identify and remedy poor client service experiences, To identify bright spots and enhance positive service experiences, To inform the development of new programs/projects, To strengthen relationships with the people we serve

  • Which of the following feedback practices does your organization routinely carry out?

  • What challenges does the organization face when collecting feedback?

    We don't have any major challenges to collecting feedback

Revenue vs. expenses:  breakdown

SOURCE: IRS Form 990 info
Note: When component data are not available, the graph displays the total Revenue and/or Expense values.

Liquidity in 2022 info

SOURCE: IRS Form 990


Average of 0.36 over 10 years

Months of cash in 2022 info

SOURCE: IRS Form 990


Average of 2.9 over 10 years

Fringe rate in 2022 info

SOURCE: IRS Form 990


Average of 14% over 10 years

Funding sources info

Source: IRS Form 990

Assets & liabilities info

Source: IRS Form 990

Financial data

SOURCE: IRS Form 990

Main Street Theater Houston

Revenue & expenses

Fiscal Year: Sep 01 - Aug 31

SOURCE: IRS Form 990 info

Fiscal year ending: cloud_download Download Data

Main Street Theater Houston

Balance sheet

Fiscal Year: Sep 01 - Aug 31

SOURCE: IRS Form 990 info

The balance sheet gives a snapshot of the financial health of an organization at a particular point in time. An organization's total assets should generally exceed its total liabilities, or it cannot survive long, but the types of assets and liabilities must also be considered. For instance, an organization's current assets (cash, receivables, securities, etc.) should be sufficient to cover its current liabilities (payables, deferred revenue, current year loan, and note payments). Otherwise, the organization may face solvency problems. On the other hand, an organization whose cash and equivalents greatly exceed its current liabilities might not be putting its money to best use.

Fiscal year ending: cloud_download Download Data

Main Street Theater Houston

Financial trends analysis Glossary & formula definitions

Fiscal Year: Sep 01 - Aug 31

SOURCE: IRS Form 990 info

This snapshot of Main Street Theater Houston’s financial trends applies Nonprofit Finance Fund® analysis to data hosted by GuideStar. While it highlights the data that matter most, remember that context is key – numbers only tell part of any story.

Created in partnership with

Business model indicators

Profitability info 2018 2019 2020 2021 2022
Unrestricted surplus (deficit) before depreciation -$126,115 $163,595 $58,534 -$120,924 $32,479
As % of expenses -4.7% 6.7% 3.3% -9.6% 1.2%
Unrestricted surplus (deficit) after depreciation -$290,013 $2,889 -$98,747 -$242,239 -$92,782
As % of expenses -10.2% 0.1% -5.2% -17.5% -3.2%
Revenue composition info
Total revenue (unrestricted & restricted) $2,514,776 $2,805,221 $1,640,766 $1,202,990 $2,765,553
Total revenue, % change over prior year -3.8% 11.5% -41.5% -26.7% 129.9%
Program services revenue 69.7% 56.4% 56.0% 32.2% 49.0%
Membership dues 0.0% 0.0% 0.0% 0.0% 0.0%
Investment income 0.0% 0.0% 0.0% 0.0% 0.0%
Government grants 1.1% 1.1% 1.2% 14.2% 25.9%
All other grants and contributions 28.8% 42.5% 42.8% 53.6% 25.1%
Other revenue 0.5% 0.0% 0.0% 0.0% 0.0%
Expense composition info
Total expenses before depreciation $2,690,586 $2,457,876 $1,752,982 $1,261,914 $2,729,717
Total expenses, % change over prior year 4.0% -8.6% -28.7% -28.0% 116.3%
Personnel 62.4% 61.1% 66.2% 62.3% 67.5%
Professional fees 0.8% 1.8% 2.4% 2.4% 0.8%
Occupancy 13.7% 13.7% 12.5% 16.9% 10.4%
Interest 2.0% 2.5% 1.6% 2.0% 0.9%
Pass-through 0.0% 0.0% 0.0% 0.0% 0.0%
All other expenses 21.1% 21.0% 17.3% 16.5% 20.4%
Full cost components (estimated) info 2018 2019 2020 2021 2022
Total expenses (after depreciation) $2,854,484 $2,618,582 $1,910,263 $1,383,229 $2,854,978
One month of savings $224,216 $204,823 $146,082 $105,160 $227,476
Debt principal payment $0 $50,000 $19,515 $23,960 $24,566
Fixed asset additions $0 $0 $0 $0 $0
Total full costs (estimated) $3,078,700 $2,873,405 $2,075,860 $1,512,349 $3,107,020

Capital structure indicators

Liquidity info 2018 2019 2020 2021 2022
Months of cash 0.2 1.6 2.9 8.7 2.2
Months of cash and investments 0.2 1.6 2.9 8.7 2.2
Months of estimated liquid unrestricted net assets 0.0 -1.1 0.1 -1.4 -0.2
Balance sheet composition info 2018 2019 2020 2021 2022
Cash $51,737 $327,118 $423,045 $918,334 $495,168
Investments $0 $0 $0 $0 $0
Receivables $95,578 $167,524 $73,177 $88,250 $86,282
Gross land, buildings, equipment (LBE) $3,687,719 $3,824,004 $3,826,979 $3,834,783 $3,744,376
Accumulated depreciation (as a % of LBE) 18.3% 21.8% 25.9% 29.0% 33.0%
Liabilities (as a % of assets) 40.1% 40.1% 44.7% 55.5% 49.5%
Unrestricted net assets $1,926,433 $1,929,322 $1,830,575 $1,588,336 $1,495,554
Temporarily restricted net assets $30,000 $213,750 N/A N/A N/A
Permanently restricted net assets $0 $0 N/A N/A N/A
Total restricted net assets $30,000 $213,750 $43,000 $105,000 $108,357
Total net assets $1,956,433 $2,143,072 $1,873,575 $1,693,336 $1,603,911

Key data checks

Key data checks info 2018 2019 2020 2021 2022
Material data errors No No No No No


The people, governance practices, and partners that make the organization tick.

Form 1023/1024 is not available for this organization

Principal Officer

Ms. Rebecca Greene Udden

Rebecca Greene Udden grew up in Knoxville, TN. She attended Rice University in Houston, Texas. Ms. Udden was a founding member of the Main Street Theater Company in 1975 and became Artistic Director of the organization three years later when it evolved from a collective to a more conventional non-profit. Since that time she has directed over 100 productions. Under her direction, the theater has championed the work of women playwrights. She currently serves as Executive Artistic Director of the company. Ms. Udden has taken a leadership role in the Houston Arts Community, serving on grants panels, various ad hoc committees and the Board of Directors for the Cultural Arts Council of Houston. She has served on the Board of Directors of the Hotel and Lodging Association of Greater Houston. She is a member of American Leadership Forum/Houston’s Class XVII. She received Rice University’s 2012 Distinguished Alumni Award.

Number of employees

Source: IRS Form 990

Main Street Theater Houston

Officers, directors, trustees, and key employees

SOURCE: IRS Form 990

Show data for fiscal year
Compensation data
Download up to 5 most recent years of officer and director compensation data for this organization

There are no highest paid employees recorded for this organization.

Main Street Theater Houston

Board of directors
as of 01/25/2023
SOURCE: Self-reported by organization
Board of directors data
Download the most recent year of board of directors data for this organization
Board chair

Ms Janet Hansen

Janet Hansen, Attorney at Law

Term: 2021 - 2023

Jason Casell

Lewis Brisbois Bisgaard & Smith LLP

Rebecca Greene Udden

Main Street Theater

Greg Wehrer

Squires Patton Boggs (US) LLP

Andrew Zitterkopf

Energy Consultant

Mary Itz

City of Houston

Kassie Harris

Newpark Resources

Janet Hansen

Janet Hansen, Attorney at Law

James Salners


Kathy Cire


Robert Card, M.D.


Shawn Simme

Benefits, Inc.

Organizational demographics

SOURCE: Self-reported; last updated 1/25/2023

Who works and leads organizations that serve our diverse communities? Candid partnered with CHANGE Philanthropy on this demographic section.


The organization's leader identifies as:

Race & ethnicity
Gender identity
Female, Not transgender
Sexual orientation
Heterosexual or Straight
Disability status
Person without a disability

Race & ethnicity

Gender identity

Transgender Identity

Sexual orientation

No data


No data


Fiscal year ending

Professional fundraisers

Fiscal year ending

SOURCE: IRS Form 990 Schedule G

Solicitation activities
Gross receipts from fundraising
Retained by organization
Paid to fundraiser