GOLD2024

Project Unloaded Inc

Choose To Live Unloaded

Chicago, IL   |  https://projectunloaded.org/

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GuideStar Charity Check

Project Unloaded Inc

EIN: 87-4212016


Mission

Project Unloaded works to reduce gun violence via narrative and culture change. With the goal of dispelling the myth that more guns make us safer, we use large-scale, data-backed social media campaigns and community partnerships to educate, engage and empower the next generation to end our nation's gun violence crisis, and we center the voices and experiences of the young people most impacted.

Ruling year info

2022

Founder and President

Nina Vinik

Main address

1 E Erie St Ste 525-4787

Chicago, IL 60611 USA

Show more contact info

EIN

87-4212016

Subject area info

Education

Health

Public safety

Population served info

Ethnic and racial groups

At-risk youth

NTEE code info

Safety Education (M40)

IRS subsection

501(c)(3) Public Charity

IRS filing requirement

This organization is required to file an IRS Form 990-N.

Communication

Blog

What we aim to solve

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Our programs

SOURCE: Self-reported by organization

What are the organization's current programs, how do they measure success, and who do the programs serve?

SNUG

The SNUG (Safer Not Using Guns) campaign educates and empowers teens through simple facts about gun violence absent partisan or polarizing rhetoric. The campaign, which launched in January 2022, reaches teens in the (virtual) places where they spend their time: Social media platforms like TikTok, Instagram and Snapchat. SNUG reaches young people via native content, influencer campaigns and targeted ads.

Population(s) Served

A walk home from school. A pickup game at the park. Siblings goofing around. When a gun is present, everyday moments can turn dangerous and deadly. Project Unloaded's second campaign, Guns Change the Story, combines mad-lib style stories with video footage of real teens living their lives to highlight how having a gun around makes life riskier. The campaign is geared to teens in communities disproportionately impacted by gun violence. It launched in December 2023 in select cities.

Population(s) Served

Co-created with local youth-serving organizations, our community partner programs are designed to educate, engage, and empower teens to address dangerous misperceptions about guns and inspire them to be part of the solution to gun violence in their communities.

Population(s) Served

Project Unloaded's Youth Council is a vital part of the organization's work to change gun culture and save lives. This group of young people advises on upcoming campaigns, shapes our social media presence, and helps to identify opportunities to reach more young people with the life-saving message that guns make us less safe. Youth Council members have a broad array of lived experiences reflective of the communities we serve and are in high school or college.

Population(s) Served

Where we work

How we listen

SOURCE: Self-reported by organization

Seeking feedback from people served makes programs more responsive and effective. Here’s how this organization is listening.

done We shared information about our current feedback practices.
  • How is your organization using feedback from the people you serve?

    To identify and remedy poor client service experiences, To identify bright spots and enhance positive service experiences, To make fundamental changes to our programs and/or operations, To inform the development of new programs/projects, To identify where we are less inclusive or equitable across demographic groups, To strengthen relationships with the people we serve, To understand people's needs and how we can help them achieve their goals

  • Which of the following feedback practices does your organization routinely carry out?

    We collect feedback from the people we serve at least annually, We take steps to get feedback from marginalized or under-represented people, We aim to collect feedback from as many people we serve as possible, We take steps to ensure people feel comfortable being honest with us, We look for patterns in feedback based on demographics (e.g., race, age, gender, etc.), We look for patterns in feedback based on people’s interactions with us (e.g., site, frequency of service, etc.), We engage the people who provide feedback in looking for ways we can improve in response, We act on the feedback we receive, We share the feedback we received with the people we serve, We tell the people who gave us feedback how we acted on their feedback, We ask the people who gave us feedback how well they think we responded

  • What challenges does the organization face when collecting feedback?

    We don't have any major challenges to collecting feedback

Financials

Project Unloaded Inc

Financial data

SOURCE: Self-reported by organization

Project Unloaded Inc

Revenue & expenses

Fiscal Year: 2023

SOURCE: Self-reported by organization

Revenue
Contributions, Grants, Gifts $1,838,000
Program Services $0
Membership Dues $0
Special Events $0
Other Revenue $0
Total Revenue $1,838,000
Expenses
Program Services $1,637,100
Administration $261,400
Fundraising $0
Payments to Affiliates $0
Other Expenses $0
Total Expenses $1,898,500

Project Unloaded Inc

Balance sheet

Fiscal Year: 2023

SOURCE: Self-reported by organization

Assets
Total Assets $1,576,500
Liabilities
Total Liabilities $0
Fund balance (EOY)
Net Assets $1,576,500

Operations

The people, governance practices, and partners that make the organization tick.

Documents
Letter of Determination is not available for this organization
Form 1023/1024 is not available for this organization

Founder and President

Nina Vinik

For more than two decades, Nina Vinik has been a leading voice in the fight to stop gun violence. At the Joyce Foundation, Nina served as director of gun violence prevention and justice reform for 13 years. In that role, she oversaw more than $50 million in grant-funded projects focused on evidenced-based policies and practices to reduce gun violence. Initiatives funded under Nina's direction include some of the nations most significant research into the impact of local, state, and federal gun violence prevention strategies. Prior to joining the Joyce Foundation, Nina had a successful career as a civil rights attorney with the Chicago Lawyers Committee for Civil Rights Under Law, Inc., and the ACLU Foundation of Florida. She also served as Legal Director of Legal Community Against Violence (now Giffords Law Center), and Director of the American Bar Associations Litigation Assistance Partnership Project. Nina founded Project Unloaded in 2022.

There are no officers, directors or key employees recorded for this organization

There are no highest paid employees recorded for this organization.

Project Unloaded Inc

Board of directors
as of 09/04/2024
SOURCE: Self-reported by organization
Board of directors data
Download the most recent year of board of directors data for this organization
Board chair

Nina Vinik

David Brotherton

Brotherton Strategies

Marcie Eberhardt

AEO, Inc.

Deborah Gillespie

DGCB Group

Shira Goodman

Anti-Defamation League

Matthew Hogenmiller

Office of U.S. Representative Maxwell Frost

Erika Soto Lamb

Showtime/MTV Entertainment Studios

Selwyn Rogers

University of Chicago Medicine

Nina Vinik

Project Unloaded

Organizational demographics

SOURCE: Self-reported; last updated 9/4/2024

Who works and leads organizations that serve our diverse communities? Candid partnered with CHANGE Philanthropy on this demographic section.

Leadership

The organization's leader identifies as:

Race & ethnicity
White/Caucasian/European
Gender identity
Female, Not transgender
Sexual orientation
Heterosexual or Straight
Disability status
Person without a disability

Race & ethnicity

Gender identity

Transgender Identity

Sexual orientation

Disability

Equity strategies

Last updated: 05/09/2024

GuideStar partnered with Equity in the Center - an organization that works to shift mindsets, practices, and systems to increase racial equity - to create this section. Learn more

Data
  • We analyze disaggregated data and root causes of race disparities that impact the organization's programs, portfolios, and the populations served.
  • We employ non-traditional ways of gathering feedback on programs and trainings, which may include interviews, roundtables, and external reviews with/by community stakeholders.
  • We disaggregate data by demographics, including race, in every policy and program measured.
Policies and processes
  • We seek individuals from various race backgrounds for board and executive director/CEO positions within our organization.
  • We have community representation at the board level, either on the board itself or through a community advisory board.