Climate Neutral

-Get a trusted climate label on every consumer product
-Make consumers everywhere aware of the label and get them to choose it
-Make Scope 1-2-3 measurement universal practice for all companies
-Raise the standard for voluntary corporate offset & REC purchases
-Get all consumer brands to align with a net zero reduction pathway

We created the Climate Neutral Certified label and certification to inspire individuals and motivate businesses to measure their carbon emissions, compensate for them, and immediately begin reducing them -- in an open, standardized, credible, and independent framework. Our climate neutrality roadmap spurs action by companies and translates clearly to consumers, and contains a set of accessible tools that are giving companies a way to accelerate climate action.
Climate Neutral certifies companies that achieve climate neutrality for their entire cradle-to-customer operations. We do not certify long term pledges or actions that are limited in scope. Our certification is underpinned by three important program strategies:
1) Transparent measurement and certification technology tools. Climate Neutral’s carbon measurement and certification platform makes it easier to create carbon footprints, and tracks companies throughout the certification process. We provide the same insights that large budget enterprise software-as-a-service companies offer, because we use many of the same data and methodologies, which are provided by public or non-profit entities. Consultants and software companies make money by presenting this data to users at a high cost. They have an incentive to make carbon measurement seem both more complex and mysterious than it actually is. Our approach is built around a commitment to openness, transparency, and accessibility.
2) With a multi-channel marketing strategy, we are building consumer awareness of the certification more effectively than other climate labeling organizations. We have made a point of spearheading strong campaigns that run both direct-to-consumer and indirectly through our certified companies. We emphasize simplicity, clarity, and credibility in our brand identity, and we have built more consumer awareness in just two years than several of our closest peers have done in more than a decade.
3) Our volunteer-based sustainability service model. We have built the recruitment, training curriculum, and deployment model to supplement our team’s capacity with the skills of volunteers. This enables us to provide on-demand support throughout certification, which for many companies is the first step (and potentially the most overwhelming) in climate action. This type of attention is critical for keeping companies engaged in the process and minimizing attrition. The volunteer model allows us to provide high quality service cost-effectively. It also enables sustainability professionals to gain valuable experience.
4) A peer-to-peer network of climate professionals. Climate Neutral invites certifying companies to join an online community of peers to share knowledge and collaborate. We believe this information exchange will be an especially important way to ensure that companies are successful at developing and implementing future emissions reduction projects that have not yet been identified.

The team is led by our CEO, who has 17 years of experience working in climate and clean energy at state, federal, and international levels. His experience includes senior roles in finance, technology, and policy. Our staff of 7 people have backgrounds in sustainability, clean energy, and communications. Our Board of Directors brings deep marketing experience, knowledge of supply chains and manufacturing, and startup experience, as well as expertise in market-based climate protection. In addition to the core team, we have assembled two dozen advisors who have expertise in carbon markets, corporate sustainability, and climate.

Over 330 companies have achieved our certification, and we have directly catalyzed investment into over two million tonnes' worth of carbon credits.

We have helped close to two thousand companies develop a carbon measurement report.

We have mobilized hundreds of sustainability professionals to make climate change a pillar of their sustainability programs.

In the next 18 months we are planning to:

- Build the systems and scale to be able to support one million businesses over the next five years
- Drive increased consumer awareness of the power of climate action by businesses of all sizes, by creating tens of millions of consumer impressions, thus building market pressure on consumer businesses
- Expanding our resources and content available to help decarbonize products and supply chains with a particular focus on the opportunities and constraints faced by consumer businesses