Emily's Hope

Stopping Stigma, Saving Lives

Sioux Falls, SD   |

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GuideStar Charity Check

Emily's Hope

EIN: 83-3324332


Emily’s Hope is dedicated to removing the stigma of substance use disorder through awareness, education, and prevention; and removing financial barriers for treatment and recovery.

Ruling year info



Angela Kennecke

Main address

221 S. Phillips Ave. Suite 203

Sioux Falls, SD 57104 USA

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Subject area info

Elementary education

Middle school education

Secondary education

Substance abuse prevention

Substance abuse treatment

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Population served info




At-risk youth

Substance abusers

NTEE code info

Services to Promote the Independence of Specific Populations (P80)

IRS subsection

501(c)(3) Public Charity

IRS filing requirement

This organization is required to file an IRS Form 990 or 990-EZ.

Tax forms



Programs and results

What we aim to solve

SOURCE: Self-reported by organization

Emily’s Hope is dedicated to removing the stigma of substance use disorder through awareness, education, and prevention; and removing financial barriers for treatment and recovery.

Our programs

SOURCE: Self-reported by organization

What are the organization's current programs, how do they measure success, and who do the programs serve?

K-12 Substance Use Prevention Curriculum

Emily's Hope Substance Use Prevention Curriculum is designed to provide students from kindergarten through high school with the knowledge and tools they need to make informed, healthy choices and avoid substance abuse. Age-appropriate lessons and engaging activities support healthy decisions.

Population(s) Served

Podcast Series: Our podcast serves as a platform for sharing stories, experiences, and expert insights related to addiction, overdose, and the challenges of fentanyl poisoning. It's a space for honest conversations, aiming to educate the public, reduce stigma, and offer hope. We feature a range of voices, including those of survivors, families who've lost loved ones, healthcare professionals, and advocates. Each episode is crafted to not only inform but also to offer solace and understanding to those who have been touched by these issues.

Education and Awareness Campaigns: We actively engage in educational campaigns to raise awareness about the risks of substance use, the dangers of fentanyl, and the importance of overdose prevention. Through various mediums, including social media, community events, and collaborations with other organizations, we strive to disseminate crucial information that can prevent addiction and save lives.

Population(s) Served

Recognizing the deep and often unspoken pain of losing a loved one to overdose or fentanyl poisoning, we facilitate a support group. This group offers a safe and compassionate environment for individuals to share their experiences, receive emotional support, and connect with others who have undergone similar losses. The aim is to foster a community of understanding and healing, where members can find strength and comfort in shared experiences.

Population(s) Served

Fentanyl Testing Strip Distribution: In response to the alarming rise in fentanyl-related overdoses, we provide free fentanyl testing strips. These strips are a crucial tool in harm reduction, allowing individuals to test substances for the presence of fentanyl, which is a potent and often deadly opioid. This initiative is part of our broader commitment to preventing overdoses and saving lives.

Naloxone Distribution: Alongside the testing strips, we distribute naloxone, a life-saving medication that can reverse the effects of an opioid overdose. By making naloxone readily available, we aim to empower individuals and communities with the means to act quickly in the event of an overdose, significantly increasing the chances of survival.

Population(s) Served
Substance abusers

Where we work

Our results

SOURCE: Self-reported by organization

How does this organization measure their results? It's a hard question but an important one.

Average online donation

This metric is no longer tracked.
Totals By Year
Type of Metric

Input - describing resources we use

Direction of Success


Context Notes

We had less donations in 2020, likely skewing the data.

Number of unique podcast audience members

This metric is no longer tracked.
Totals By Year
Type of Metric

Output - describing our activities and reach

Direction of Success


Context Notes

Currently tracking overall downloads. Working to establish clear unique audience metric and will update. Year is equal to the publish date.

Number of students receiving information on alcohol and other drug use

This metric is no longer tracked.
Totals By Year
Related Program

K-12 Substance Use Prevention Curriculum

Type of Metric

Output - describing our activities and reach

Direction of Success


Context Notes

Emily's Hope Substance Use Prevention Curriculum is currently (2023-2024 school year) being implemented in elementary schools with lessons provided for Kindergarten through fifth grade.

Our Sustainable Development Goals

SOURCE: Self-reported by organization

Learn more about Sustainable Development Goals.

Goals & Strategy

SOURCE: Self-reported by organization

Learn about the organization's key goals, strategies, capabilities, and progress.

Charting impact

Four powerful questions that require reflection about what really matters - results.

Emily’s Hope Board of Directors identified four goals the organization must prioritize to position
itself for the desired growth:
1. Fund Development- continue to raise money and identify new revenue streams.
2. Mission Effectiveness- continue to provide quality services to the families of those
affected by addiction.
3. Vision Execution- execute and scale the new educational curriculum.
4. Visibility and Branding- direct people to the services that Emily’s Hope provides in an
effective manner.
5. Organizational Structure and Staffing- Short term operational staff support with
intentions for Kennecke to become Executive Director in 15 months.

Fund Development:
 Educational curriculum funding opportunities.
 Finding new and improving current funding sources.
 Organizational focus.

Mission Effectiveness:
 Gather testimonials.
 Evaluate fundraising strategy.
 Build a donor database to help with fundraising plan.
 Create an adolescent scholarship for Avera care center.
 Create a solid timeline for staffing and Executive Director role.
 Focus on podcast statistics, website page views, social media following.
 Gathering data to help decide best use of funds.

Vision Execution
 Hire staff member.
 Get resources to families.
 Expand social media presence.
 Focus on business partnerships.
 Further define plans for the curriculum.
 Bring an educational expert on to the board.
 Execution of educational curriculum pilot program.
 Find ways for board to support Curriculum committee.
 Determine an expansion model: Chapters? Franchise?
 Redirect funds to new priorities identified through strategic planning.
 Ensure preparation for execution of curriculum to start in Dell Rapids.

Visibility and Branding
 Website metrics.
 Blog and podcast.
 Fundraising events.
 More branded swag.
 Paid social media staff.
 Host an art competition.
 Media presence beyond KELO.
 International Day of Overdose opportunities.
 Seek out events with teachers, outreach to school districts.
 Developing speaking opportunities through a speakers’ agent.
 Angela speaking engagement at launches or graduations of curriculum.
 All branding strategies should apply to local, regional, and national level.
 Sponsor a Teacher in Humanities award to create incentive and connection.

Organizational Structure and Staffing
 Angela Kennecke to assume Executive Director role October 2022.
 Grow Board of Directors

How we listen

SOURCE: Self-reported by organization

Seeking feedback from people served makes programs more responsive and effective. Here’s how this organization is listening.

done We demonstrated a willingness to learn more by reviewing resources about feedback practice.
done We shared information about our current feedback practices.
  • How is your organization using feedback from the people you serve?

    To identify and remedy poor client service experiences, To identify bright spots and enhance positive service experiences, To make fundamental changes to our programs and/or operations, To inform the development of new programs/projects, To identify where we are less inclusive or equitable across demographic groups, To strengthen relationships with the people we serve, To understand people's needs and how we can help them achieve their goals

  • Which of the following feedback practices does your organization routinely carry out?

    We collect feedback from the people we serve at least annually, We take steps to get feedback from marginalized or under-represented people, We aim to collect feedback from as many people we serve as possible, We take steps to ensure people feel comfortable being honest with us, We engage the people who provide feedback in looking for ways we can improve in response, We act on the feedback we receive, We tell the people who gave us feedback how we acted on their feedback, We ask the people who gave us feedback how well they think we responded

  • What challenges does the organization face when collecting feedback?

    It is difficult to find the ongoing funding to support feedback collection, Staff find it hard to prioritize feedback collection and review due to lack of time, It is hard to come up with good questions to ask people, The staff has grown from all-volunteer to include a part-time employee and full-time CEO in 2022


Emily's Hope
Fiscal year: Jan 01 - Dec 31

Revenue vs. expenses:  breakdown

SOURCE: IRS Form 990 info
Note: When component data are not available, the graph displays the total Revenue and/or Expense values.

Liquidity in 2022 info

SOURCE: IRS Form 990


Average of 473.82 over 4 years

Months of cash in 2022 info

SOURCE: IRS Form 990


Average of 32.3 over 4 years

Fringe rate in 2022 info

SOURCE: IRS Form 990


Average of 4% over 4 years

Funding sources info

Source: IRS Form 990

Assets & liabilities info

Source: IRS Form 990

Financial data

SOURCE: IRS Form 990

Emily's Hope

Revenue & expenses

Fiscal Year: Jan 01 - Dec 31

SOURCE: IRS Form 990 info

Fiscal year ending: cloud_download Download Data

Emily's Hope

Balance sheet

Fiscal Year: Jan 01 - Dec 31

SOURCE: IRS Form 990 info

The balance sheet gives a snapshot of the financial health of an organization at a particular point in time. An organization's total assets should generally exceed its total liabilities, or it cannot survive long, but the types of assets and liabilities must also be considered. For instance, an organization's current assets (cash, receivables, securities, etc.) should be sufficient to cover its current liabilities (payables, deferred revenue, current year loan, and note payments). Otherwise, the organization may face solvency problems. On the other hand, an organization whose cash and equivalents greatly exceed its current liabilities might not be putting its money to best use.

Fiscal year ending: cloud_download Download Data

Emily's Hope

Financial trends analysis Glossary & formula definitions

Fiscal Year: Jan 01 - Dec 31

SOURCE: IRS Form 990 info

This snapshot of Emily's Hope’s financial trends applies Nonprofit Finance Fund® analysis to data hosted by GuideStar. While it highlights the data that matter most, remember that context is key – numbers only tell part of any story.

Created in partnership with

Business model indicators

Profitability info 2019 2021 2022
Unrestricted surplus (deficit) before depreciation $138,655 $147,612 $82,908
As % of expenses 566.0% 115.0% 70.2%
Unrestricted surplus (deficit) after depreciation $138,655 $147,612 $82,908
As % of expenses 566.0% 115.0% 70.2%
Revenue composition info
Total revenue (unrestricted & restricted) $163,151 $244,048 $200,956
Total revenue, % change over prior year 0.0% 0.0% -17.7%
Program services revenue 0.0% 0.0% 0.0%
Membership dues 0.0% 0.0% 0.0%
Investment income 0.0% 0.0% 0.2%
Government grants 0.0% 0.0% 0.0%
All other grants and contributions 100.0% 97.7% 96.5%
Other revenue 0.0% 2.3% 3.3%
Expense composition info
Total expenses before depreciation $24,496 $128,335 $118,048
Total expenses, % change over prior year 0.0% 0.0% -8.0%
Personnel 0.0% 3.7% 37.8%
Professional fees 2.0% 4.4% 10.8%
Occupancy 0.0% 0.0% 0.0%
Interest 0.0% 0.0% 0.0%
Pass-through 7.2% 72.1% 4.3%
All other expenses 90.9% 19.8% 47.1%
Full cost components (estimated) info 2019 2021 2022
Total expenses (after depreciation) $24,496 $128,335 $118,048
One month of savings $2,041 $10,695 $9,837
Debt principal payment $0 $0 $0
Fixed asset additions $0 $0 $0
Total full costs (estimated) $26,537 $139,030 $127,885

Capital structure indicators

Liquidity info 2019 2021 2022
Months of cash 68.0 25.8 35.6
Months of cash and investments 68.0 25.8 35.6
Months of estimated liquid unrestricted net assets 67.9 26.1 36.8
Balance sheet composition info 2019 2021 2022
Cash $138,841 $275,716 $350,213
Investments $0 $0 $0
Receivables $0 $3,500 $11,500
Gross land, buildings, equipment (LBE) $0 $0 $0
Accumulated depreciation (as a % of LBE) 0.0% 0.0% 0.0%
Liabilities (as a % of assets) 0.1% 0.1% 0.0%
Unrestricted net assets $138,655 $279,003 $361,910
Temporarily restricted net assets N/A N/A N/A
Permanently restricted net assets N/A N/A N/A
Total restricted net assets $0 $0 $0
Total net assets $138,655 $279,003 $361,910

Key data checks

Key data checks info 2019 2021 2022
Material data errors No No No


The people, governance practices, and partners that make the organization tick.

Form 1023/1024 is not available for this organization


Angela Kennecke

Angela Kennecke is a seasoned investigative journalist who was working on a story on drug overdoses on the day she got the news her 21-year-old daughter died of an overdose. An autopsy revealed that Emily died of fentanyl poisoning, after having obtained what she thought was heroin. Angela has made it her mission to stop the stigma surrounding addiction and get more people to take action to find solutions to the opioid epidemic. She started Emily’s Hope to break down barriers for treatment for those suffering from substance use disorder and their families. Her reporting has uncovered fraud and corruption, which has resulted in changes to state laws. Her investigations also helped military veterans get the Purple Hearts they deserved. Angela has anchored evening newscasts for KELO-TV in Sioux Falls, SD for more than 30 years. She was most recently named an inductee into the South Dakota Hall of Fame. Angela also helped raise millions of dollars for the Children’s Miracle Network.

Number of employees

Source: IRS Form 990

Emily's Hope

Officers, directors, trustees, and key employees

SOURCE: IRS Form 990

Show data for fiscal year
Compensation data
Download up to 5 most recent years of officer and director compensation data for this organization

There are no highest paid employees recorded for this organization.

Emily's Hope

Board of directors
as of 01/24/2024
SOURCE: Self-reported by organization
Board of directors data
Download the most recent year of board of directors data for this organization
Board chair

Jim Entenman

J & L Harley-Davidson

Jeffrey Rink

Hegg Realtors

Dr. Matthew Stanley


Brent Reilly

First Dakota National Bank/Loft Advisors

Dr. Melissa “Mo” Dittberner

University of South Dakota

Mari Ossenfort

KELOLAND Media Group/Nexstar Inc.

Amy Arndt

Ballard Spahr

Angela Kennecke

Emily's Hope

Rochelle Odenbrett

Sanford Health

Hannah Statz DeVries

Avera Health

Board leadership practices

SOURCE: Self-reported by organization

GuideStar worked with BoardSource, the national leader in nonprofit board leadership and governance, to create this section.

  • Board orientation and education
    Does the board conduct a formal orientation for new board members and require all board members to sign a written agreement regarding their roles, responsibilities, and expectations? Yes
  • CEO oversight
    Has the board conducted a formal, written assessment of the chief executive within the past year ? Yes
  • Ethics and transparency
    Have the board and senior staff reviewed the conflict-of-interest policy and completed and signed disclosure statements in the past year? Yes
  • Board composition
    Does the board ensure an inclusive board member recruitment process that results in diversity of thought and leadership? Yes
  • Board performance
    Has the board conducted a formal, written self-assessment of its performance within the past three years? Yes

Organizational demographics

SOURCE: Self-reported; last updated 1/24/2024

Who works and leads organizations that serve our diverse communities? Candid partnered with CHANGE Philanthropy on this demographic section.


The organization's leader identifies as:

Race & ethnicity
Gender identity
Female, Not transgender
Sexual orientation
Heterosexual or Straight
Disability status
Person without a disability

Race & ethnicity

Gender identity

Transgender Identity

Sexual orientation


We do not display disability information for organizations with fewer than 15 staff.

Equity strategies

Last updated: 01/24/2024

GuideStar partnered with Equity in the Center - an organization that works to shift mindsets, practices, and systems to increase racial equity - to create this section. Learn more

  • We review compensation data across the organization (and by staff levels) to identify disparities by race.
  • We ask team members to identify racial disparities in their programs and / or portfolios.
  • We analyze disaggregated data and root causes of race disparities that impact the organization's programs, portfolios, and the populations served.
  • We disaggregate data to adjust programming goals to keep pace with changing needs of the communities we support.
  • We employ non-traditional ways of gathering feedback on programs and trainings, which may include interviews, roundtables, and external reviews with/by community stakeholders.
  • We disaggregate data by demographics, including race, in every policy and program measured.
  • We have long-term strategic plans and measurable goals for creating a culture such that one’s race identity has no influence on how they fare within the organization.
Policies and processes
  • We use a vetting process to identify vendors and partners that share our commitment to race equity.
  • We have a promotion process that anticipates and mitigates implicit and explicit biases about people of color serving in leadership positions.
  • We seek individuals from various race backgrounds for board and executive director/CEO positions within our organization.
  • We have community representation at the board level, either on the board itself or through a community advisory board.